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The reason people say, "it's not what you know, it's who you know" is that human relationships are essential for getting things done. P Via janlgordon, John van den Brink, Ivo Nový 
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What especially intrigues me, for those that use these services, is the power and influence Klout or Kred scores have over our social media behavior. It has even been suggested that Klout and Kred reward social media ... Via Ron Sela, Gladys Pintado
Ron Sela's curator insight,
July 14, 2013 2:50 AM
The Psychology of Social Media Influence – The Power of Klout and Kred
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It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who can really make a difference in the way people purchase.
This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link. Via Lauren Moss, Mau, Ivo Nový, Brian Yanish - MarketingHits.com
Athena Catedral's curator insight,
May 16, 2013 5:58 AM
It's about time to leverage social influencers and how they impact purchasing decisions & even brand advocacy |
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Measure & influence your social media presence with @Kred http://t.co/1BeEteOkIR #ESN #socbiz #internalcomms #e20 #socialmedia #gamification Via Ron Sela, Gladys Pintado
Ron Sela's curator insight,
July 15, 2013 6:06 AM
Kred: A Platform for Measuring and Influencing Your Social Media Presence
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Curating and sharing stories should be understood as part of a knowledge economy. If stories are tribal currency, then curators are money handlers. Via Robin Good, Guillaume Decugis, juandoming
carmen blyth's comment,
May 28, 2013 11:55 PM
Watch Thomas Campbell talk about 'Weaving Narratives in Museum Galleries' http://www.ted.com/talks/thomas_p_campbell_weaving_narratives_in_museum_galleries.html
Marco Bertolini's curator insight,
June 22, 2013 4:10 AM
Elias Morling estime que les curateurs sont comme les "dumpster divers", ces militants qui fouillent les poubelles. Et ils les appelle les "vrais influenceurs" car :
1. Les curateurs représentent un nouveau type de leadership tribal bottom up et peer-to-peer.
2. En tant que membres d'une tribu, les curateurs seront toujours plus "natives" que n'importe qui parlant de l'extérieur.
3. Au sein de la tribu, ils sont appréciés non seulement pour leurs compétences, mais aussi parce qu'ils entretiennent et développent leur propre culture.
Un article inspirant de http://www.linkedin.com/in/emorling que vous pouvez lire ici : http://tribaling.com/blog/2013/05/15/curators-and-tribal-currency/
Ness Crouch's curator insight,
June 22, 2013 5:05 PM
Excellent article and video. Looking at the wonderful world of the internet and curation. The idea of curation of online content has become more and more inportant with the exponential growth of content on the world wide web. Being able to organise and manage all of the content is important.
Curation is about making good choices about what you share and putting it into a context for themselves and others. Being enthusiastic and thoughtful about what you choose is a way of showing what you are finding and sharing is signficant and worthwhile.
Finding the most interesting and valuable things and sharing that is the key. What you want and what you are interested in is important but you also need to consider your audience.
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![What's Really Going on With Klout & Why it's Important to Your Business [infographic] | Information Technology & Social Media News | Scoop.it](https://img.scoop.it/ZksvKkty0nGUyHzEMa9EDjl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
My friend Mark Bartikoski brought this article and infographic to my attention. It was posted on Business 2 Community..
Whether we like it or not, Klout is here to stay, brands use it to find influencers who will in turn become advocates, companies use it when they're interviewing perspective employees and many of our peers pay attention to it too.
Once scrutinized for its methods and criticized as being nothing more than an online zodiac, Klout has nevertheless secured its place in the social media...
Included in this piece is a tip sheet to help you raise your score.
How does Klout measure your score?
**The number of people you influence + how much you influence them + how influential they are = your Klout Score
What goes into your score?
**Retweets and mentions
**Comments, wall posts and likes
**Tips, to-do's, done
**Comments, shares, +1s
Each user gets 5 +K each day to distribute to other users they consider influential
Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"
Read article and see infographic + tip shee
:Infographic by: RM Sorg WallStreetBranding
Read article and see infographic here: [http://bit.ly/NhrOaZ] Via janlgordon, malek
janlgordon's comment,
July 11, 2012 3:45 PM
John van den Brink
Thank you for kind words, I really appreciate you and your wonderful support! |
Your definition to Influence Marketing...!
This is a bit of an over-simplification when it comes to influencers and marketing. Identification of the influencer is an extremely difficult task, but getting the influencer to influence for you and your business...ahhh...that may friends is the "Holy Grail".