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How has Penguin 3.0 resonated globally? Contributor Philip Petrescu of Advanced Web Ranking shares data on the algorithm update's impact. Via Shannon K. Steffen, donhornsby 
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Engage website visitors better by designing your site to match how people's eyes move on the page. Here are some surprising eye tracking stats to help.
Putting together a great looking website is a great start, but it is just a start.
True web design requires you to venture beyond the aesthetic and into the worlds of User Experience and Conversion Rate Optimization. Knowing how the viewers of your site really see it can help to shine light on new and/or missed opportunities within your current design. It may also bring out the need for new elements or changes.
While there are plenty of options for improving CRO, eye tracking analysis provides some of the most useful information for optimizing your biggest digital marketing asset, your website.
A good design will catch people’s eye, but a great design will keep people on your site and get them engaged with your content. And while you shouldn’tunderestimate the power of good copy, your design is what people notice first.
We teamed up with our friends over at Single Grain to put together the infographic below in hopes that it will help everyone get a better, basic understanding of what eye tracking is and what it can do. Via massimo facchinetti, Jose Cabanas
Gaël Berthier ArdècheTourisme's curator insight,
February 19, 2014 4:36 AM
Optimiser l'experience utilisateur et le ROI grâce au eye-tracking
Steve Baker's curator insight,
February 19, 2014 7:37 AM
Designing clean, effective websites that work and deliver clients 
Gonzalo Moreno's curator insight,
February 22, 2014 6:55 AM
One of my students' favorite topics... XD |
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Creating a successful website involves more than just a visually appealing design. The most effective websites create a satisfying user experience based on how consumers track and read the information on the page. Via Jeff Domansky
Stefanie Charles's curator insight,
August 5, 2014 2:37 PM
You can see these tips in action on our newly redesigned website, www.AACR.org. 
Sara Rosett's curator insight,
August 7, 2014 8:33 PM
I thought this was fascinating. I wonder if our eye movement patterns are the same on other types of reading material like newspapers, magazines, and book covers.
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![Latest Trends in Web Design [Infographic] | E-Learning-Inclusivo (Mashup) | Scoop.it](https://img.scoop.it/rl48RnsdpmqhjO0eTBNivTl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Infographic: Latest Trends in Web Design. Which web design trends have ruled the first quarter of 2013 and what you should be focusing on. Via Martin (Marty) Smith, Gladys Pintado, Jesús Hernández
Martin (Marty) Smith's curator insight,
March 31, 2013 8:05 PM
Responsive To Visual 
Michael Wilkinson's curator insight,
March 21, 2014 2:09 AM
Web design trends of 2013, can use a guide to keep website up to date with current trends and appeal to users. |
How much your site was impacted by Penguin 3.0 depends on the industry you’re in, the rankings you have, and the competition you’re sharing the SERP with (and potentially lots of other unknown factors).
(From the article): How much your site was impacted by Penguin 3.0 depends on the industry you’re in, the rankings you have, and the competition you’re sharing the SERP with (and potentially lots of other unknown factors).
You will never know for sure what happened unless you keep your eyes on Google. We will certainly do the same and share it with you if we spot anything out of the ordinary.