Digital Marketing Power

It’s true that Google wants the most relevant and quality results at the top of their SERPs, but we can’t overlook the fact that they also want popularity. Your company might be the cool (and smarter) new kid in school, but those that are established and already deemed “popular” are going to stay at the top for a little while longer. This might not seem fair, but in the way of SEO there are really two ways to look at the dilemma. Read on..