Curation Revolution

7 SEO Tips and Trends
Appreciate @Os Ishmael sharing Anne Carton's great 7 SEO Trends for 2016 Post today. Anne's post was so good we linked it from the Curagami post it inspired. Our 7 SEO Trends / Tips for 2016:

* Great Content Creates Community (despite Content Shock) 

* Mobile and Smartphones Are Changing Everything

* Video RULES

* Community Is KEY

* Community Shock Is Coming

* Empower Ambassadors, Understand Proxy Marketing

* Fresh and NOW Beat Stale and THEN

Be sure to add your SEO tips for 2016 and we will mash them into this post with a link back and our thanks.

http://www.curagami.com/7-seo-tips-for-2016/?v=7516fd43adaa

Market Makers Matter
Janet McKean & Drew Baird Are Market Makers. Market makers see what is next a fraction before the rest of us. Janet's gift of vision is in the specialty gift space. Drew Baird is the founder of Moon-Audio.com and the creator of Dragon Audio Cables. 

Market makers matter now more than ever. Our advice? Become a market maker and learn from Janet and Drew.l 
 

Things that matter don't go out of style, but they can be HARD to find, remember and sustain...unless you are Dieter Rams.

It's never a great idea to blindly follow trends, but it's good to know what they are. It's kind of similar to the old maxim that 'you have to know the rules to break the rules'. But in fractured and disjointed world, working out what the latest visual design trends actually are can be difficult.

Startups are fun, creative & may be our best hope. This second of a two part Curatti series covers startup trends from digital homes to wearable tech.

As I was putting the finishing touches on this second post in a 2 part Startup Trends 2014 for Curatti.com one of our featured Smart Home Startups @Nest sold to Google for $3.2B. Amazing.

More than 25 other cool startups covered some of them will be worth billions too :). M

5 Super Secret Marketing Trends
We see 5 big marketing trends for 2016. Yet few seem to be discussing these five trends as a group. More so individually, but these 5 trends work hand in glove. Maximum return comes from combining synergies from all five 2016 Super Secret Marketing Trends including:

* Become A Nowist

* Give Keys To Your Digital Kingdoms To the Kids (community)

* Conduct a Symphony of Feeds

* Appify and Gamify

* Disrupt and Find Blue Oceans

Each of those fingers makes a powerful raised fist of change for 2016. Even if you only believe in or adopt 2 out of the 5 you will be better off next year than this.

5 Super Secret Marketing Trends for 2016
http://www.curagami.com/5-super-secret-marketing-trends/?v=7516fd43adaa 

Digital marketing is moving to real time CONTEXT & CONVERSATIONS. Curagami's Predictive Analytics Engine (cPAE) creates relevant web, email & mobile context

 Riffing Tableau
I have great respect for Tableau Software. Solid team producing cool tools and the content needed to sell them. Their analysis of 2015 BI trends was so good I’m using it as a template to riff and add my thoughts.

Top 10 BI Trends 2015
1. Death of Gate Keepers.
2. Social Arbitrage Creates Competitive Advantage. !!!
3. Analysis Not JUST For Analysts Anymore.
4. Rise of the Sustainable Online Community (our #1).
5. Everything Integrates (BELIEVE).
6. Cloud Things is REAL.
7. Near Real Time DOMINATES.
8. Data & Journalism Finish MERGING.
9. Mobile Matures. !!!
10. Smart Analytics Begin.

http://www.curagami.com/featured/top-10-bi-trends-2015/
Team Curagami riffed the first 5 today and will finish up tomorrow. So much great content we had to STOP and think about it again tomorrow or melt down (lol).

Ask two content marketers about long-form content and you’ll likely get two completely different responses. The first might say that long-form content is a gamble, given audiences’ supposedly min…

Working hard on a SaaS set of publishing tools and was analyzing what it takes to "cross the chasm" from unknown SaaS to successful, well loved tool. Here is what I found:

* Critical that a new tool create community. 
* Haiku Deck demonstrates this idea with their feature gallery:
http://www.haikudeck.com/gallery/featured and Scoop.it with their posting wall. 
* Community must scale in size and diversity. 
* Diversity creates community "intelligence".
* Community intelligence helps monetize. 
* Money helps create new tools. 
* New tools help build community faster. 
and so on creating a positive virtual cycle. 

Tools can solve a problem like Haiku Deck (easy access to creative commons), plant a flag on an emerging trend (Scoop.it and Paper.li) and mashup scaled systems such as ZipCar.com.  

Robert Wright, Michael Shermer and Yochai Benkler believe we rebel against the one size fits all command and control systems so favored in the forties, fifties and sixties.

William Whyte wrote The Organization Man in 1957. In the last 15 years we've begun to question the "selfish" man model only motivated by extrinsic motivations (the whip, chair, gun or greed). We know we LOVE things and so are willing and happy to GIVE of our time, effort and life.

The New Altruism is being fueled by:

* Social Networks.

* Flat, Global and Connected world.

* Recognition not everyone is motivated by the same things.

* Greater understanding motivation is contextual too.

* A new era of cooperation and collaboration.

Here is The New Altruism: Wright, Shermer, Benkler
http://scenttrail.blogspot.com/2012/12/the-new-altruism-wright-shermer-benkler.html