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Scoop.it!
From
hbr
Focusing only on the short term leads to mediocrity. 
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Scoop.it!
New trends are forcing sales leaders to rethink how they sell. The right investment in sales operations can unlock sustainable growth.
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Scoop.it!
One of the key distractors to achieving Sales and Marketing Alignment (SMA) is having misaligned goals between Sales and Marketing. It has been estimated that “most companies spend 30-40% of th… Via Brian Yanish - MarketingHits.com
Scoop.it!
Death of the Cold Call...Maybe Via Martin (Marty) Smith
Martin (Marty) Smith's comment,
April 29, 2013 7:35 PM
Don't disagree with Monika but I wouldn't go in as COLD as in the past. If a phone call is worth making then a quick pass of the prospects Linkedin and Twitter never hurts.
Monika D'Agostino's comment,
April 30, 2013 9:32 AM
Exactly, Marty. Using all the available channels is essential in building your presence and your brand, but it also doesn't hurt to pick up the phone, especially when you have done your research.
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