Business Improvement and Social media

Have you ever had difficulty choosing colours for a new scheme or wondered why we associate some colours with good luck and others with danger? Welcome to The Complete Infographic Guide to Colour Psychology.

Discover all you ever needed to know about the psychology behind colours and why their meaning differs depending on which country you’re from…

Content marketing is of much more importance today than it ever has been.

Did you know that 90% of all organizations use content marketing in their efforts now? This infographic is filled with vital information on content marketing such as – 91% of B2B marketers use content marketing and 86% B2C marketers are making use of it.

Content marketing is here to stay and these stats definitely prove the fact.

Social media marketing is a great way to reach out to your loyal customers and find new leads. Check out the infographic below to discover the benefits of advertising on social networks and some advanced tips for bolstering your brand.

This infographic provides a visual guide and a brief synopsis of different uses for Twitter.

It includes information about how Twitter can be used as a tool for information, customer service, networking, business management and website management.

Platforms such as Twitter and Facebook come with a pretty steep learning curve – certainly when used for business marketing – and to maximize return on investment it’s essential that you implement a winning strategy.

It's important for businesses to select the right individuals to manage social channels and to use specific metrics to analyze feedback and success.

Learn more about social media strategies from this infographic, which presents an 8-step strategy for successful social media marketing...

A tweet only has 140 characters; with such a small amount of characters at your disposal, you need to make the most of each one.

The perfect tweet consists of three main parts: your message, a link and blank space. Here's what each section should include:

Message:

Link:

Blank space:

Check out the graphic for more information...

Presenting the FWD IRL FAQ: quick links to your most pressing Internet- and phone-related concerns.

Click the questions to be linked to the column where this question was originally answered. We've selected MANY, but not all, of the original questions answered, representing the 122 questions answered over the past year. (You may have to scroll down a question or two, but it'll be there!)

The optimal length for social media posts and all other forms of online content. Get best practices for tweets, posts, blogs, and more.

The basics of any social media account can be quickly mastered, but figuring out the heights and widths of all the images you will need to make your social outposts look awesome is a time-consuming and, unfortunately, often instantly forgettable business.

And it gets a heck of a lot more complicated when you start rolling out your Google+, LinkedIn and YouTube channels, and more.

Help is at hand, courtesy of this infographic from Raidious, which presents a one-stop social media spec guide for content designers.

Social media marketing is a great way to reach out to your loyal customers and find new leads. Check out the infographic below to discover the benefits of advertising on social networks and some advanced tips for bolstering your brand.

Like all new technology, social media changes fast.

Just trying to keep your head around all of the different platforms, how to approach them and, of course, how to design for them can be a full time job.

Social media has proven itself as a crucial component of a brand’s marketing mix, but with the many different platforms, it can be very difficult to put forth a consistent brand image online.

The [Ridiculously Exhausitive] Social Media Design Blueprint features all of the major design dimensions for all of the major platforms, including Facebook, Twitter, Google+, LinkedIN, YouTube, Pinterest and the most recent entry, Instagram.

If you are just getting started on the journey of developing your website, you may feel overwhelmed with all the things you need to figure out and plan before you even get started. There are definitely enough details to consider that it’s worth making a list so you don’t forget any of them. Or, instead of making your own list. This infographic from Pixaal showing the basic things to note before someone or company develop a website...

When it comes to creating graphics for visual social networks, there are a few key ideas you should keep in mind to increase your reach and engagement. Your audience wants to be educated. They want to be inspired.

Of course, depending on the network in which you are promoting your content, the visual itself may be the entire piece of content, thus making it equally as important as the content it contains. 

This is largely the case when it comes to social networks like Instagram, Pinterest and Vine. While all three allow for the option to link to more information in the comments, caption or description sections, the visual is the content for all intents and purposes since you can’t depend on someone clicking for more information.

When it comes to creating graphics for visual social networks, there are a few key ideas you should keep in mind to increase your reach...

Social Media Managers are always on the lookout for ways to increase engagement within their brand’s Facebook page.

In a recent report, Lynchpin SEO compiled statistics on the types of posts that garnered the most comments, shares, and “likes,” for more than 1,500 brand pages on Facebook.

These stats reveal an array of interesting things about brand pages. For instance:

See the infographic for more— and always, do take everything you read with a pinch of salt...