Infer Broadens Oracle Eloqua Integration With Behavioral Modeling Solution - Demand Gen Report | The MarTech Digest | Scoop.it
Predictive sales and marketing platform Infer has integrated with the Oracle Eloqua platform for a predictive behavioral modeling solution. The new feature is designed to help companies identify and prioritize which deals are most likely to close. Infer also announced an updated behavioral scoring solution for companies using Oracle’s Eloqua marketing automation system.