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Launched in 2011 with no outside funding, Gupta’s InfoFree is a user friendly and inexpensive online resource that allows sales people and small sized businesses to market to their most relevant audiences by providing unlimited sales leads, mailing lists, business credit reports, e-mail lists, and other relevant databases that connect through a simple, but powerful CRM package for just $49.95 a month. InfoFree now has over 10,000 subscribers and 100,000 users through its freemium model.
“We built our CRM service ourselves. Our customers find CRM packages like Salesforce.com too complicated for their needs. I call it ‘CRM for Dummies’ with 3-4 simple but powerful functions. 90% of our customers didn’t use a CRM, so we asked them what they needed. We want to reach the least common denominator to develop the largest possible market. There are five million small businesses and 20 million sales people, that’s the size of the market we are going after.
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This is one of those essentials for SMBs, and you're not locked into a subscription, i.e., you can cancel at anytime. They will be releasing their free CRM shortly.