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Scooped by Kamyar Shah
March 12, 2015 4:39 PM
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Google Local Pack Displaying Logos In Web Search Results

Google Local Pack Displaying Logos In Web Search Results | Tampa Florida Marketing | Scoop.it
Google testing a new local pack in the web search results that display not just maps, but also logos and pictures of the business listing.
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Scooped by Kamyar Shah
March 12, 2015 9:11 AM
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Print vs Online Advertising | Fleava | Bali Advertising Agency

Print vs Online Advertising | Fleava | Bali Advertising Agency | Tampa Florida Marketing | Scoop.it
We love our glossy paper while the world has gone digital. When it comes to spending your marketing dollars, the possibilities are abundant and range from traditional print media to online advertising.
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Scooped by Kamyar Shah
March 11, 2015 3:55 PM
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In-Depth Guide on How to Create Awesome Visual Content That Gets Noticed

In-Depth Guide on How to Create Awesome Visual Content That Gets Noticed | Tampa Florida Marketing | Scoop.it
Various studies report quite exciting stats regarding visual content. So here are 1 icomprehensive tips on how to create awesome visual content.
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Scooped by Kamyar Shah
March 10, 2015 6:43 PM
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Update — Marketing Tech: Which tools provide the biggest return — and which ... - VentureBeat

Update — Marketing Tech: Which tools provide the biggest return — and which ... - VentureBeat | Tampa Florida Marketing | Scoop.it
VB WebinarGet the lowdown on the total cost of ownership across 13 major martech categories — and the ROI that can be attributed to each.
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Scooped by Kamyar Shah
March 10, 2015 3:10 PM
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Revlon: Marketing Spending And Currency Headwinds Might Have Mitigated Q4 ... - Forbes

Revlon: Marketing Spending And Currency Headwinds Might Have Mitigated Q4 ... - Forbes | Tampa Florida Marketing | Scoop.it
With the TCG consolidation, Revlon has diversified its product portfolio with the addition of professional cosmetics products.
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Scooped by Kamyar Shah
March 10, 2015 10:46 AM
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Internet sales slow in February still thanks, it seems, to Black Friday

Internet sales slow in February still thanks, it seems, to Black Friday | Tampa Florida Marketing | Scoop.it
Online sales growth slowed in February following the discounting frenzy of Black Friday, British Retail Consortium (BRC) figures suggest.
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Scooped by Kamyar Shah
March 9, 2015 3:13 PM
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9 Characteristics Of Human, NOT Automated Social Media Marketing

9 Characteristics Of Human, NOT Automated Social Media Marketing | Tampa Florida Marketing | Scoop.it
There are a few highly important things that separate big brand social media marketing from everyone else, and that is the human component. Big brands are able to focus their social media marketing...
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Scooped by Kamyar Shah
March 9, 2015 3:10 PM
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7 Ecommerce Segmentation Hacks for Profitable Customer Loyalty

7 Ecommerce Segmentation Hacks for Profitable Customer Loyalty | Tampa Florida Marketing | Scoop.it
The personal connection is critical to customer loyalty, especially in ecommerce. Here are 7 segmentation hacks to help you make that personal connection to your customers.
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Scooped by Kamyar Shah
March 9, 2015 9:04 AM
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Three Basic Steps to Search Engine Optimization...

Three Basic Steps to Search Engine Optimization... | Tampa Florida Marketing | Scoop.it
Three Basic Steps to Search Engine Optimization Search engine optimization is the art and science of making web pages appear attractive to the search engines.
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Scooped by Kamyar Shah
March 8, 2015 6:19 PM
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B2B marketing's Holy Grail? Targeted conversations via digital industry networks

B2B marketing's Holy Grail? Targeted conversations via digital industry networks | Tampa Florida Marketing | Scoop.it
If designed and executed correctly, this agile approach to target market engagement could easily be regarded as the Holy Grail of digital marketing.
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Scooped by Kamyar Shah
March 8, 2015 4:10 PM
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3 Critical Things Content Marketing and Agile Development Have in Common - Kapost Content Marketing Blog

3 Critical Things Content Marketing and Agile Development Have in Common - Kapost Content Marketing Blog | Tampa Florida Marketing | Scoop.it
More and more, I hear enterprise marketing teams strategizing around how to incorporate agile principles into their practices, processes, and team structur
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Scooped by Kamyar Shah
March 8, 2015 3:26 PM
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How to Convince People to Do Your Marketing For You | Convince and Convert: Social Media Strategy and Content Marketing Strategy

How to Convince People to Do Your Marketing For You | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Tampa Florida Marketing | Scoop.it
Take it from Bhakti Chai: Empowering fans to become brand ambassadors means more engagement, stronger community, and less work for you.
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Scooped by Kamyar Shah
March 8, 2015 1:29 PM
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One Hundred Best SEO Companies Named by topseos.com for March 2015 - MarketWatch

One Hundred Best SEO Companies Named by topseos.com for March 2015 - MarketWatch | Tampa Florida Marketing | Scoop.it
One Hundred Best SEO Companies Named by topseos.com for March 2015 MarketWatch NAPLES, FL, Mar 07, 2015 (Marketwired via COMTEX) -- The independent authority on Search vendors, topseos.com, has released their list of the one hundred best SEO...
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Scooped by Kamyar Shah
March 12, 2015 4:38 PM
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LinkedIn Lives Up to Its B2B Reputation - eMarketer

LinkedIn Lives Up to Its B2B Reputation - eMarketer | Tampa Florida Marketing | Scoop.it
LinkedIn still reigns in the business world. According to recent research, business-to-business (B2B) marketers use LinkedIn to distribute content more than any other social network, and they also rank the site as the most effective for doing so.
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Scooped by Kamyar Shah
March 11, 2015 6:44 PM
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Present Any Idea Like a TED Talk

Present Any Idea Like a TED Talk | Tampa Florida Marketing | Scoop.it
TED Talks (www.ted.com) began in 1984 as a conference where Technology, Entertainment, and Design converged, and today covers almost all topics — from science to business to global
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Scooped by Kamyar Shah
March 11, 2015 10:16 AM
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Content Marketing Isn’t Really About Content At All

Content Marketing Isn’t Really About Content At All | Tampa Florida Marketing | Scoop.it
Let me be clear up front: content marketing is about content regardless of this article’s headline. You can’t take the ‘content’ out of ‘content marketing’ and expect it to stay the same.…
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Scooped by Kamyar Shah
March 10, 2015 3:11 PM
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I Asked 55 Startups About Their Digital Marketing. Here's What I Found.

I Asked 55 Startups About Their Digital Marketing. Here's What I Found. | Tampa Florida Marketing | Scoop.it
Over my last year as an independent digital consultant I have met a great deal of startup businesses keen to leverage the web for results. Digital Marketing can hold great potential for those wanting to increase exposure, sales or leads.
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Scooped by Kamyar Shah
March 10, 2015 12:04 PM
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Content Marketing Strategy Stats: 2015 [Infographic]

Content Marketing Strategy Stats: 2015 [Infographic] | Tampa Florida Marketing | Scoop.it
Some great stats on the state of content marketing from the folks over at wyzowl, so I thought I’d create this custom infographic to show the information off. I really wish the folks at wysowl spen…
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Scooped by Kamyar Shah
March 9, 2015 4:08 PM
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A 3-Step Process to Measuring Social Media ROI

A 3-Step Process to Measuring Social Media ROI | Tampa Florida Marketing | Scoop.it
Measuring the ROI of social media is a worthwhile endeavor any business can benefit from.
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Scooped by Kamyar Shah
March 9, 2015 3:11 PM
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40 Step On-Page SEO Checklist

40 Step On-Page SEO Checklist | Tampa Florida Marketing | Scoop.it
The following 40-step on-page SEO checklist should help you conduct a thorough site audit, making sure your on-page SEO strategy is heading towards success.
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Scooped by Kamyar Shah
March 9, 2015 1:16 PM
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This Digital Marketing Firm’s CEO “Loves Everything about the BlackBerry Classic”

This Digital Marketing Firm’s CEO “Loves Everything about the BlackBerry Classic” | Tampa Florida Marketing | Scoop.it
CEOs have busy jobs – an obvious point if there ever was one. And the CEO of a design firm?
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Scooped by Kamyar Shah
March 8, 2015 6:20 PM
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Listen Up, B2B Marketers: 12 Steps to More Sales From Inbound Calls

Listen Up, B2B Marketers: 12 Steps to More Sales From Inbound Calls | Tampa Florida Marketing | Scoop.it
Marketing Strategy - As a B2B marketer, you're responsible for driving leads. But what happens when you overlook a valuable channel, such as inbound phone calls—which are excellent for generating leads?
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Scooped by Kamyar Shah
March 8, 2015 6:19 PM
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US CMOs Still Report Making Little Use of Marketing Analytics

US CMOs Still Report Making Little Use of Marketing Analytics | Tampa Florida Marketing | Scoop.it
US CMOs remain bullish about marketing analytics spending but appear to be failing to keep pace with their own projections, according to the latest installment of the CMO Survey [pdf] from Duke University's Fuqua School of Business.
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Scooped by Kamyar Shah
March 8, 2015 3:27 PM
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Are Social Media Analytics Lying to You?

Are Social Media Analytics Lying to You? | Tampa Florida Marketing | Scoop.it
I ran across a Tweet the other day that looked like this: As a data-driven marketer, I was horrified by the Tweet after spending years convincing clients they needed to use social media analytics to…
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Scooped by Kamyar Shah
March 8, 2015 3:23 PM
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Google Shopping Campaigns Guide: Tips and Tricks for Beginners

Google Shopping Campaigns Guide: Tips and Tricks for Beginners | Tampa Florida Marketing | Scoop.it
We already know that Shopping Campaigns work great for e-commerce companies. Today we’ll be sharing some great tips and tricks for how to make them work even better for you! Let’s go shopping Goo…
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