Simply Social Media
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Simply Social Media
Sharing the best social media tips and tactics with the emphasis on SIMPLE <a href="http://www.socialimpakt.com" rel="nofollow"&gt
Curated by Jeff Domansky
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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
March 23, 2014 2:06 AM
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101 Conversion Rate Optimization Tips, Tactics, and Techniques

101 Conversion Rate Optimization Tips, Tactics, and Techniques | Simply Social Media | Scoop.it

To get you started with conversion optimization, here’s a giant list of 101 valuable, actionable tips on conversion rate optimization, divvied up into five sections: color psychology (what colors convert best), copywriting tips (what words and writing techniques help you sell better), sales funnel & landing page streamlining (making the conversion from visitor to dollars in the bank simpler), split-testing (seeing what works), and a few miscellaneous general tips.


These tips go beyond the general “have a professional design” — these are actionable, specific steps you can take to improve your website conversions today. I highly recommend that you bookmark this page and refer back to it constantly...

Jeff Domansky's curator insight, March 23, 2014 12:57 AM

This is a valuable list of 101 optimization resources. Recommended reading for marketers and PR pros.

Scooped by Jeff Domansky
June 21, 2013 9:46 AM
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SEO for Small Business | Social Media Today

SEO for Small Business | Social Media Today | Simply Social Media | Scoop.it

SEO, or search engine optimization, is crucial for everything on the Internet—if it’s to become successful, anyway....


...The stronger your SEO and the more relevant the content, the higher your authority. The higher your authority, the higher your rankings. Your goal is to come up on the first page of any given search. If your business revolves around quality freelance writing or local home repair, you have to tailor your blog posts and keywords around those topics.With rich content and a solid reputation behind you, your page will rise to the top of searches for your industry. More people will visit your business, either online or off, and that means more money for you.


Search engine optimization is an excellent way to promote your small business, but it’s important to have solid foundations on the Internet.

Jeff Domansky's insight:

Really useful SEO tips.

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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
November 30, 2013 1:06 PM
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28 (of the) Best SEO Guides, Resources and Infographics of 2013 | B2B Marketing Blog | Webbiquity

28 (of the) Best SEO Guides, Resources and Infographics of 2013 | B2B Marketing Blog | Webbiquity | Simply Social Media | Scoop.it

Panda, Penguin, Phantom, Hummingbird. Disappearing keyword data. Personal / universal / local / mobile search. These are indeed “interesting times” for SEO professionals, with rapid and wide-ranging changes to the search landscape being announced at an accelerating pace.


Given all of this change, what are the best practices for SEO as we head into 2014? Which SEO strategies, tactics, and ranking factors still apply? How have SEO techniques changed in the post-Penguin world? How do you recover rankings if your site is hit by a penalty?Find the answers to these questions and more here in more than two dozen of the best SEO guides of 2013 so far....

Jeff Domansky's curator insight, November 30, 2013 10:01 AM

The always-awesome @TomPick shares invaluable SEO resources.

Roger L. Gill's curator insight, December 1, 2013 2:32 PM

Great Resource and Timely.

Roger L. Gill's curator insight, December 1, 2013 2:33 PM

Great Resource and Timely.

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
May 19, 2013 4:14 PM
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Don’t Get Burned by an Inadequate SEO! | Business 2 Community

Don’t Get Burned by an Inadequate SEO! | Business 2 Community | Simply Social Media | Scoop.it

Disappointed by the SEO you hired? You’re not alone! A good number of our clients are coming to us having been messed up by some rather unhelpful “seo"...

 

...Confession: I really struggled to find the word “inadequate” to describe the SEO work that I’m talking about. I started with “incompetent”, thought about “lousy”, “deficient”, “unqualified” and “incapable”, and then finally landed on “inadequate”. I’m trying to use a term that includes some innocent deficiencies, and that doesn’t imply a conscious effort to scam.

 

Tell-tale signs of an inadequate SEO

 

Here are a few things that I’m spotting as I review the SEO work that’s been done for our clients prior to their coming to us for help. These are the things that have hurt our clients, and sometimes our clients have been the last to figure it out....

Jeff Domansky's curator insight, May 19, 2013 4:11 PM

How to get the SEO results you need and what to look out for.