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Sharing the best social media tips and tactics with the emphasis on SIMPLE <a href="http://www.socialimpakt.com" rel="nofollow"&gt
Curated by Jeff Domansky
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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
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Everything We Had Wrong About Pinterest Marketing

Everything We Had Wrong About Pinterest Marketing | Simply Social Media | Scoop.it
From blog.bufferapp.com - July 3, 2015 1:26 AM

I’m a bit embarrassed to share my early Pinterest Pins. But here they are anyway.


A pin loaded with hashtags, a really odd-sized image, an image with a one-word description, a Pin with no description at all.I’ve made a lot of mistakes with Pinterest, both in the Pins I’ve created and in the strategies and plans I’ve set forth. And I’ve come to discover that Pinterest is wholly unique from Twitter and Facebook, and that I’ve had things quite wrong from the start.


All these mistakes have been a wonderful opportunity to learn. I’m grateful for the chance to keep improving my Pinterest strategy, and I’d love to share with you all my mistakes and the new perspectives I’ve gained from researching and experimenting with the best ways to Pin on Pinterest....

Jeff Domansky's insight:

Kevan Lee shares all the mistakes he made in his Pinterest marketing strategies and the changes he made since. Excellent tips and recommended reading.  10/10

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Jeff Domansky's curator insight, July 3, 2015 1:12 AM

Kevan Lee shares all the mistakes he made in his Pinterest marketing strategies and the changes he made since. Excellent tips and recommended reading.  10/10
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Kahlua Holiday Campaign Demonstrates the Discovery Power of Pinterest - SocialTimes

Kahlua Holiday Campaign Demonstrates the Discovery Power of Pinterest - SocialTimes | Simply Social Media | Scoop.it
From socialtimes.com - January 8, 2014 12:10 PM

Kahlua was brand new to Pinterest but the most recent holiday campaign resulted in some long-tail success, including getting consumers to think of Kahlua in a whole new way.


When it came to holiday preparation, Pinterest became a big stress reliever. And no wonder, right? There are so many recipes and other DIY solutions available on the site. For Kahlua, this was the perfect time to run a Pinterest-based campaign and build brand awareness.


The campaign was a sweepstakes wherein followers were entered by pinning their favorite Kahlua inspired recipe. For a brand so new to Pinterest, the results were pretty astounding: 16,000 new email subscribers, 3,800 new Pinterest followers — up from 267 the previous month — and more than 10,000 contest related pins....

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Jeff Domansky's curator insight, January 8, 2014 12:07 PM

Power of Pinterest marketing is illustrated in this campaign.
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How To Use Pinterest For Business – Three Tips From A Pinterest Super User | Business 2 Community

How To Use Pinterest For Business – Three Tips From A Pinterest Super User | Business 2 Community | Simply Social Media | Scoop.it
From www.business2community.com - May 18, 2013 3:11 PM

We hear that Pinterest is a really only used by younger females – so let me introduce you to Dan Ashbach, who is a retired airline pilot, just to provide a different perspective. You might have read my article about how many boards should we have on Pinterest where I comment that Dan has just 38 boards (I wonder if that is a coincidence that he has been married for 38 years) that versus many accounts I see with well over 100 Pinterest boards.

 

Dan recently participated in a Google Plus Hangout with PinLeague and this is a recap of some of his ideas and perspectives about Pinterest as a super user with over 1.5 million followers. Yes I know you usually expect me to share tips about content marketing and social media for business, but I think you will find the ideas Dan shares provides an interesting insight into what a Pinterest super user thinks. Dan started to see his Pinterest boards grow at a fast rate in 2012, building from a few thousand followers to over a million followers....

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Done4USocialMedia's curator insight, May 15, 2013 5:26 AM

Tips on Pinterest for your business.
Jeff Domansky's curator insight, May 15, 2013 3:43 PM

This is a great story and insight into how an atypical Pinterest super user gets results on this booming social media channel.
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8 Pinterest Boards Worth Creating for Your Business

8 Pinterest Boards Worth Creating for Your Business | Simply Social Media | Scoop.it
From www.entrepreneur.com - May 18, 2013 2:39 PM

If you're not sure where to begin when crafting Pinterest boards for your business, here are eight simple and effective places to start....

 

In her book Ultimate Guide to Pinterest for Business, marketing and branding expert Karen Leland provides a Pinterest roadmap that will help you drive website traffic, boost your brand and build business. In this edited excerpt, the author describes eight types of boards you can set up in order to strengthen your brand and drive traffic. Before you begin to create new boards on Pinterest, it's smart to consider what types of boards would serve you best given your overall Pinterest marketing goals. We'll explore eight ideas to consider when building your business boards....

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Janis Borgueta's comment, May 2, 2013 7:59 AM
Pinterest is one of the fun parts of social media. Be careful not to get lost in the process as it can be a great time suck. With a bit of discipline though it has been able to open doors and generate a couple of conversations for me. Many people use it and don't see it as a sale pitch if done properly. Read this as it is most helpful
Jeff Domansky's curator insight, May 2, 2013 12:53 PM

Excellent advice on how to get Pinterest to work better for you. if you're new to it, these are really practical tips to start.
Jeff Domansky's comment, May 2, 2013 12:55 PM
Janis, totally agree that it's important to budget and allocate your social media time well. Pinterest D. be a great tool for certain types of products or business. Comment appreciated.
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Brand Examples on Pinterest | Social Media Today

Brand Examples on Pinterest | Social Media Today | Simply Social Media | Scoop.it
From socialmediatoday.com - January 19, 2014 10:19 AM

When it comes to Pinterest, many brands aren’t quite sure how to turn boards and pins into followers and potential customers. However, now more than ever it is important not to overlook this image sharing social network.


Pinterest users have proven that they trust their Pinterest networks to endorse solid products. These people trust their networks so much, in fact, that 47% of U.S. online consumers have made a purchase based on recommendations from Pinterest.


Pinterest also generates 4x more revenue per click than Twitter and 27% more per click than Facebook.There are a few brands, however, who have figured out the business potential of Pinterest. See how these 5 brands have been using it to the fullest...

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Jeff Domansky's curator insight, January 19, 2014 10:18 AM

Great content marketing examples from brands using Pinterest.
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Why You Should Not Ignore Pinterest in Your Social Media Strategy - Search Engine Journal

Why You Should Not Ignore Pinterest in Your Social Media Strategy - Search Engine Journal | Simply Social Media | Scoop.it
From www.searchenginejournal.com - May 22, 2013 2:57 PM

According to Mediabistro, users are spending more time on Pinterest than Twitter, Google+ and LinkedIn combined. Pinterest is big and growing. Recent stats show this image and video based social networking site has just reached 48.7 million users. If your target market is hanging out on Pinterest, you cannot afford not to have a presence there.

 

How Pinterest Works

Pinterest is a visual bookmarking site where you can “pin” videos and images to share with others on online pinboards. The site is similar to other social bookmarking sites, but only allows you to share videos and images. People can follow you and re-pin the content you share. You can also re-pin, comment or like content pinned by other users. Visuals generate more engagement on social media. Given the visual nature of the social network, you can use it to drive traffic to your website, generate leads and maximize sales.

 

If you have not been taking Pinterest seriously, it’s time to take action. Pinterest is a perfect complement of other inbound traffic generation techniques such as SEO, email marketing and blogging. Here are some of the benefits of using Pinterest...

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Jeff Domansky's curator insight, May 22, 2013 2:57 PM

Pinterest can be a perfect complement to your other social and content marketing activity as you can see in these helpful tips.
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5 Ways Small Businesses Can Use Pinterest

5 Ways Small Businesses Can Use Pinterest | Simply Social Media | Scoop.it
From inklingmedia.net - May 18, 2013 2:55 PM

The rapid growth of Pinterest was one of the big social media stories of 2012, and by all accounts, the platform is continuing to see strong growth in the first half of 2013. What was originally a platform used by women is now expanding across wider demographics, and some businesses are even using the network in rather creative ways.

 

If your small business or nonprofit is not yet using Pinterest, now is a good time to take a look at how it might fit into your overall digital communications plan. Remember, anyone can just pin their products to Pinterest. That’s boring.

 

Look beyond the obvious and find more creative ways of drawing people in and encouraging growth and repinning activity. With that in mind, here are 5 ways that small businesses can use Pinterest more effectively....

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Jeff Domansky's curator insight, May 8, 2013 3:15 PM

Really practical tips on how to make interest work for your small business.
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