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Scooped by Brian Yanish - MarketingHits.com

February 22, 2017 8:57 AM

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Where is data-driven marketing headed in 2017?

From econsultancy.com - February 20, 2017 8:00 PM

'Data-driven' is one of those terms which seems unnecessary for marketing. Surely all marketing uses data to some extent, so why does there need to be a distinction?

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February 22, 2017 8:00 AM

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Create the Perfect Facebook Business Page Now [Start Guide]

Create the Perfect Facebook Business Page Now [Start Guide] | MarketingHits | Scoop.it

From blog.bufferapp.com - February 20, 2017 3:13 AM

A complete guide to creating a Facebook Business page. Everything you need to know about Facebook pages from creation to posting to management and more.

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February 21, 2017 5:26 PM

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Snapchat Spectacles: Everything You Need to Know

Snapchat Spectacles: Everything You Need to Know | MarketingHits | Scoop.it

From www.pcmag.com - February 20, 2017 7:00 PM

We break down the specs, features, and how you can buy a pair of Snap, Inc.'s chic connected sunglasses.

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February 14, 2017 8:51 AM

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WhatsApp steadily climbs to reach 1.2 billion users

WhatsApp steadily climbs to reach 1.2 billion users | MarketingHits | Scoop.it

From www.bandwidthblog.com - February 13, 2017 4:57 AM

Facebook-owned WhatsApp has officially reached over 1.2 billion monthly active users; nearly three times the amount the company had in 2014.

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Sylvia Dewy's comment, February 20, 2017 8:38 AM

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Scooped by Brian Yanish - MarketingHits.com

February 14, 2017 8:29 AM

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5 Ways to Sell More Products via Social Media

5 Ways to Sell More Products via Social Media | MarketingHits | Scoop.it

From www.socialmediaexaminer.com - February 11, 2017 3:44 PM

Want to drive more sales on social media? Discover five ways to optimize your social commerce efforts and stay ahead of the competition.

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donhornsby's curator insight, February 14, 2017 9:19 AM

Social commerce is the new direction of ecommerce and social selling. YotPo found that online stores with an active social presence have a 32% higher sales rate than those without. Your social team also needs to be able to process incoming messages across networks as fast as possible. Only 1 in 6 social messages from customers receives a response from the retailer. And the demand for social answers is only increasing. In addition to being present on social media and responsive, the five tips in this article can help you improve your social selling efforts and stay ahead of your competitors.

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February 11, 2017 1:37 PM

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What Is Influencer Marketing? Definitions, Examples, and Resources

What Is Influencer Marketing? Definitions, Examples, and Resources | MarketingHits | Scoop.it

From www.toprankblog.com - February 9, 2017 2:08 PM

Learn how to get started with influencer marketing, see examples of brands doing it right, and explore additional resources.

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February 11, 2017 10:47 AM

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What’s the state of influencer marketing in 2017?

What’s the state of influencer marketing in 2017? | MarketingHits | Scoop.it

From www.thedrum.com - February 10, 2017 10:38 AM

According to a study from market research company eMarketer last year, influencer marketing is rapidly growing in part because it can yield more authentic content – and it can help combat ad avoidance among consumers.

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February 11, 2017 9:15 AM

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How Eye Tracking Actually Works: A Closer Look #Infographic

How Eye Tracking Actually Works: A Closer Look #Infographic | MarketingHits | Scoop.it

From www.marketingprofs.com - February 9, 2017 9:14 AM

Eye-tracking studies help marketers and designers create websites, ads, and effective user experiences online. But how exactly does eye tracking work? See this info-rich infographic for answers.

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February 6, 2017 12:40 PM

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What Should You Put in Each Section of Your Facebook Page for Maximum Engagement? #facebookmarketing

What Should You Put in Each Section of Your Facebook Page for Maximum Engagement? #facebookmarketing | MarketingHits | Scoop.it

From neilpatel.com - February 5, 2017 11:06 AM

Great article about taking your Facebook page to the next level. Starting with your cover photo and moving onto the About page.

Learn more about getting your Facebook page working for you and your business.

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February 6, 2017 12:18 PM

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Facebook wants to be a TV star to grab more ad money: Gadfly

Facebook wants to be a TV star to grab more ad money: Gadfly | MarketingHits | Scoop.it

From www.seattletimes.com - February 5, 2017 12:04 PM

It won’t last, but Facebook’s growth train keeps chugging along for now.

The company said Wednesday that its revenue rose 51 percent in the fourth quarter, and it turned 52 cents of every dollar into operating profit. That is a remarkable profit margin, and Facebook’s best ever.

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February 5, 2017 8:40 PM

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Don't Quit Facebook Without Giving This a Try First

Don't Quit Facebook Without Giving This a Try First | MarketingHits | Scoop.it

From www.inc.com - February 3, 2017 12:22 PM

This little-known tweak will make your wall relevant again in under 5 minutes and you won't have to unfriend anyone.

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February 5, 2017 6:37 PM

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How 5 Companies Used 360-Degree Advertisements To Promote Brands

How 5 Companies Used 360-Degree Advertisements To Promote Brands | MarketingHits | Scoop.it

From uploadvr.com - February 4, 2017 2:00 PM

Here are 5 notable examples of how companies used 360-degree projects to promote their brands.

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Martin Stewart's curator insight, February 10, 2017 4:57 PM

Here is a great article on how companies are using 360 degree video to promote their brands. At CRO Canada we now have the capability of producing incredible 360 videos. Stay tuned for some great examples coming real soon.

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Scooped by Brian Yanish - MarketingHits.com

February 5, 2017 5:16 PM

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Introducing Search Ads on Pinterest

Introducing Search Ads on Pinterest | MarketingHits | Scoop.it

From business.pinterest.com - February 5, 2017 5:16 PM

Over 150 million people a month use Pinterest to plan everything from tomorrow’s lunch to next year’s round the world adventure. People love saving and searching for inspiration on Pinterest. Discovering ideas is easy here because everything’s visual, including search results. Even when they can’t put it into words, people know a good idea when they see it.

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Scooped by Brian Yanish - MarketingHits.com

February 5, 2017 4:05 PM

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How Reviews Influence Women's Shopping Decisions #Infographic

How Reviews Influence Women's Shopping Decisions #Infographic | MarketingHits | Scoop.it

From www.entrepreneur.com - February 5, 2017 7:00 AM

Product reviews and testimonials are so important today that companies pay people to review their products or service. It’s a good idea too, as it turns out 68 percent of women say they rely on reviews when making purchasing decisions.

In a recent study, product reviews company Influenster surveyed 11,255 women of all ages to uncover what influences their shopping decisions, and reviews topped the list.

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February 5, 2017 1:37 PM

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How Marketers Can Use Technology to Excel at Personalization #Infographic

How Marketers Can Use Technology to Excel at Personalization #Infographic | MarketingHits | Scoop.it

From www.marketingprofs.com - February 2, 2017 1:36 PM

The pairing of Big Data and technology improvements has helped marketers get better at personalizing communications, says an infographic from Open Topic, an artificial intelligence platform.

Although challenges in using data in an efficient and effective way still exist, technological improvements such as natural language processing and auto-publishing can help marketers navigate this territory, the infographic points out

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Scooped by Brian Yanish - MarketingHits.com

February 5, 2017 12:14 AM

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Three full-stack marketing trends for 2017

From econsultancy.com - February 2, 2017 5:00 AM

The concept of the full-stack marketer is relatively new.

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February 4, 2017 1:02 PM

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As Facebook turns 13 tomorrow, Discover People starts rolling out in mobile app

As Facebook turns 13 tomorrow, Discover People starts rolling out in mobile app | MarketingHits | Scoop.it

From www.idownloadblog.com - February 3, 2017 12:41 PM

This Saturday, February 4, Facebook turns 13, a day the company calls Friends Day. In launching products to celebrate friendship and encouraging people to take

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Scooped by Brian Yanish - MarketingHits.com

February 4, 2017 12:50 PM

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Facebook introduces delegated recovery to replace passwords...

Facebook introduces delegated recovery to replace passwords... | MarketingHits | Scoop.it

From hotforsecurity.bitdefender.com - February 2, 2017 10:26 AM

Facebook has introduced login approvals for users to regain access to accounts if they can’t access phone numbers or security keys. Facebook account owners can now use the Facebook platform to reset passwords for other websites. As of Tuesday, GitHub account holders can use their Facebook accounts as extra authentication in the recovery process, announced Brad Hill, Security Engineer at Facebook.

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Scooped by Brian Yanish - MarketingHits.com

February 4, 2017 12:09 PM

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How to make Facebook and Twitter more pleasant in difficult times

How to make Facebook and Twitter more pleasant in difficult times | MarketingHits | Scoop.it

From www.macworld.com - February 2, 2017 7:38 AM

Control who gets access to your posts by employing the mute and block tools, as well as strategic list-making, on Facebook and Twitter.

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Scooped by Brian Yanish - MarketingHits.com

February 2, 2017 12:12 AM

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Why Your Business Needs a Professional Website #websitedesign

Why Your Business Needs a Professional Website #websitedesign | MarketingHits | Scoop.it

From www.noobpreneur.com - January 23, 2017 6:19 PM

Like most small business owners, you might think that your business does not need a professional website. However, you could not be more wrong. Here is why.

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Scooped by Brian Yanish - MarketingHits.com

February 1, 2017 11:20 PM

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How LinkedIn Uses Linkedin for Marketing #Infographic

How LinkedIn Uses Linkedin for Marketing #Infographic | MarketingHits | Scoop.it

From www.socialmediatoday.com - January 30, 2017 3:45 AM

LinkedIn have released a new infographic outlining some key lessons on how to maximize their paid outreach options.

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Scooped by Brian Yanish - MarketingHits.com

February 1, 2017 5:49 PM

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Eye-Tracking Study: Online Ad Elements and Formats That Get Attention

Eye-Tracking Study: Online Ad Elements and Formats That Get Attention | MarketingHits | Scoop.it

From www.marketingprofs.com - January 30, 2017 9:00 AM

Which online ad creative elements gain attention? Contrasting colors, simple messaging, uncluttered design, an eye-tracking study found. Check out which advertising formats work best, too.

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Scooped by Brian Yanish - MarketingHits.com

February 1, 2017 5:40 PM

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2016's Great Big Social Media Fails and Lessons Learned

2016's Great Big Social Media Fails and Lessons Learned | MarketingHits | Scoop.it

From www.marketingprofs.com - January 31, 2017 10:00 AM

Here are five of the biggest social media goofs, gaffes, and fails of 2016 - and the lessons they hold for marketers. These are the types of social media mistakes you should avoid at all costs.

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Scooped by Brian Yanish - MarketingHits.com

February 1, 2017 3:29 PM

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Facebook defends metrics errors as it puts focus on transparency

Facebook defends metrics errors as it puts focus on transparency | MarketingHits | Scoop.it

From www.marketingweek.com - January 31, 2017 11:00 AM

Facebook does not believe marketers were concerned following last year’s metrics issues, as it says third-party partnerships and “transparency” have left it in a good position.

The tech giant came under fire last year after admitting it had discovered a number of errors in the way it measures audiences across a range of its products. In September it said it had overstated how long users watch videos for on its site by up to 80%. And with further investigations it found it had been overestimating organic reach because it did not de-duplicate repeat visitors over seven or 28 days.

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Scooped by Brian Yanish - MarketingHits.com

January 29, 2017 5:24 PM

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Is Instagram Ear Hustling Your Conversation to Create Targeted Ads?

Is Instagram Ear Hustling Your Conversation to Create Targeted Ads? | MarketingHits | Scoop.it

From www.entrepreneur.com - January 27, 2017 1:10 PM

All you need to do to cook up a classic example of the word “creepy” is look at today’s targeted ad campaigns. It doesn't take more than a second between the time you look up a product on one site and find it as an ad on your social feeds.

While nearly all social media channels harness targeted ads, Instagram, which Facebook bought for $1 billion in 2012, is leading the charge. Actually, the topic of this article derived from a conversation my girlfriend and I were having, when the topic of discussion all of a sudden coincidentally ended up in her Instagram newsfeed minutes later.

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