As a professional trying to build your online brand or an entrepreneur starting or running your own business, here’s what I would like to tell you about social media: You don’t need to do it all to do it well.
When marketing experts suggest brands create a presence on all the major platforms (and at this point, there are probably around eight) and post content on them all several times a day—they’re not talking to you. There’s no way you’re realistically going to be able to do that well.
In my book, social media falls strongly into the “quality over quantity” category—especially if you’re a one-person shop and don’t have the resources to hire a social media manager. So if you’re trying to figure out how to stay on top of your social media game (without losing your mind), here are four suggestions.
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Scooped by
Brian Yanish - MarketingHits.com
January 29, 2015 10:58 AM
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