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Scooped by Brian Yanish - MarketingHits.com

March 22, 2015 10:26 AM

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3 Simple Steps To Engaging Consumers Through The Art Of Storytelling

3 Simple Steps To Engaging Consumers Through The Art Of Storytelling | MarketingHits | Scoop.it

From www.business2community.com - March 22, 2015 10:06 AM

True to his native Ireland, my Pop-Pop always knew had to tell a great story – anytime and anywhere. And I’m not just talking about the traditional folklore of leprechauns, faeries, changelings,…

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MD Carrera's curator insight, November 6, 2019 4:12 PM

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March 21, 2015 3:46 PM

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10 Things You’re Doing Wrong on Social Media - Pipeliner CRM Blog

10 Things You’re Doing Wrong on Social Media - Pipeliner CRM Blog | MarketingHits | Scoop.it

From blog.pipelinersales.com - March 21, 2015 3:35 PM

Social Media is a good thing. There is absolutely no doubt about that. It´s a great place for prospecting, listening, having some great conversations, and building relationships. The primary focus of a social seller should be engaging with people and achieving brand awareness.

All these facts sound really exciting and the goals reachable, but it can also create trouble if your social media strategy is not used correctly. One thoughtless mistake on a social media platform could have remarkable consequences for your customers, prospects, or your brand. And believe me, repairing a bad reputation is serious and difficult.

So, let’s talk about the “Don’ts” of social media activities:

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Michael Ravensbergen's curator insight, March 22, 2015 7:06 AM

Good and true advices!!

Steve Cassady's curator insight, March 22, 2015 9:52 PM

Nice tips on the don'ts of social media activities. Both personal and business brands can be impacted.

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March 21, 2015 12:25 PM

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Facebook To Turn Messenger Into Its Own Platform

Facebook To Turn Messenger Into Its Own Platform | MarketingHits | Scoop.it

From marketingland.com - March 20, 2015 10:26 AM

According to TechCrunch, Facebook will be making an announcement at F8 next week that Messenger will begin allowing for 3rd party experiences. This could make Messenger more of a Snapchat/WeChat competitor.

There is no word yet on the 3rd party integrations, but according to TechCrunch sources, the Messenger Platform is said to be a major part of the upcoming F8 Conference. A previous example of a custom Messenger integration was Facebook’s own “Stickered” implementation from the most recent Holiday season. This allow users to “sticker” all over photos and create custom images that were sent via Messenger.

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March 21, 2015 11:46 AM

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3 Tips to Better Use the Social Networks You Use Every Day

3 Tips to Better Use the Social Networks You Use Every Day | MarketingHits | Scoop.it

From www.entrepreneur.com - March 20, 2015 1:45 PM

Many people are unintentionally neglecting amazing networking opportunities online. As social media becomes more and more globalized, we have network access that the generations before us would have loved to have. It is often said that you are only as strong as your network and, whether we believe that to be true or not, why risk it? Finding people in the digital world is simple, reaching out to them can be scary, but finding out how to contact them is easy. There are many ways to network online that almost everyone has access to and can help you build your personal network.

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March 21, 2015 11:44 AM

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Learn How Twitter Advanced Search Can Boost Your Personal Brand’s Marketing Strategy

From www.business2community.com - March 20, 2015 4:58 PM

Twitter is a great place to be for your personal brand to build a strong network and following on social media. If you want to have more insight into your target market with increased leads consider taking advantage of Twitter Advanced Search, which offers even more features that tap into trends and audiences.

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March 21, 2015 11:31 AM

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Mind The Gaps: Gaps In Digital Marketing Integration [Infographic]

Mind The Gaps: Gaps In Digital Marketing Integration [Infographic] | MarketingHits | Scoop.it

From www.business2community.com - March 20, 2015 6:26 PM

Marketing integration is a key factor in optimizing market performance, yet a recent study of nearly 1000 marketers found poor digital marketing integration across channels.

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March 21, 2015 10:44 AM

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4 Best Sales Practices for Using Social Media

4 Best Sales Practices for Using Social Media | MarketingHits | Scoop.it

From www.business2community.com - March 20, 2015 9:07 PM

Social media has been traditionally known for it’s “soft selling” approach, meaning most users are not online for the sole purpose of shopping and, therefore, they must be persuaded in a different way. What does that mean for you? How do you “sell” through social media without causing your followers and friends to get tired of your overly aggressive tactics? The answer is in what you post and how you post it. Learn more below about effective social media sales strategies you can use to increase sales and keep your audience happy.

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Internet Marketing News's curator insight, March 26, 2015 3:20 PM

#business #socialmedia

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March 21, 2015 10:26 AM

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Most Of The Web Is Invisible To Google. Here's What It Contains

Most Of The Web Is Invisible To Google. Here's What It Contains | MarketingHits | Scoop.it

From www.popsci.com - March 20, 2015 9:39 PM

You thought you knew the Internet. But sites such as Facebook, Amazon, and Instagram are just the surface. There’s a whole other world out there: the Deep Web.

It’s a place where online information is password protected, trapped behind paywalls, or requires special software to access—and it’s massive. By some estimates, it is 500 times larger than the surface Web that most people search every day. Yet it’s almost completely out of sight. According to a study published in Nature, Google indexes no more than 16 percent of the surface Web and misses all of the Deep Web. Any given search turns up just 0.03 percent of the information that exists online (one in 3,000 pages). It’s like fishing in the top two feet of the ocean—you miss the virtual Mariana Trench below.

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March 21, 2015 10:02 AM

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Getting Started with Social Selling: A Guide for Sales and Marketing

Getting Started with Social Selling: A Guide for Sales and Marketing | MarketingHits | Scoop.it

From sales.linkedin.com - March 20, 2015 1:00 PM

There’s a digital revolution going on in the sales profession. Buyers are circumventing the traditional sales process. They are avoiding cold outreach, doing their own research, even networking with each other. Buyers no longer need sales professionals. Rather, they rely on

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March 21, 2015 9:30 AM

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How to Easily Write Better Emails #Infographic

How to Easily Write Better Emails #Infographic | MarketingHits | Scoop.it

From blog.hubspot.com - March 19, 2015 11:00 AM

Learn how to write better emails so you can build better relationships with customers and prospects.

Via Catherine Christaki

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Scooped by Brian Yanish - MarketingHits.com

March 21, 2015 9:00 AM

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3 In-House Sources For The Content Ideas You Need

3 In-House Sources For The Content Ideas You Need | MarketingHits | Scoop.it

From www.searchenginepeople.com - March 20, 2015 9:55 AM

Fact: content is king Fact: blogging is important to search marketing Fact: good content attracts relevant traffic Fact: good content grows qualified leads So you ask yourself; "How do I create content people love?

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March 21, 2015 8:00 AM

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How to Respond to People on Twitter: A Simple Guide for Businesses #infographic

How to Respond to People on Twitter: A Simple Guide for Businesses #infographic | MarketingHits | Scoop.it

From blog.hubspot.com - March 20, 2015 12:00 PM

Thanks to Twitter, businesses are closer to consumers than ever before.

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donhornsby's curator insight, March 21, 2015 8:11 AM

It's important to have a solid strategy for responding to tweets so you can keep your customers happy and drive engagement on Twitter. Should you include a link in your response? How much punctuation (?, !) should you use? Are emoticons off the table?

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Scooped by Brian Yanish - MarketingHits.com

March 20, 2015 8:26 PM

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Amazon ‘Unlocked’ Will Give Away Paid Apps For Free

Amazon ‘Unlocked’ Will Give Away Paid Apps For Free | MarketingHits | Scoop.it

From techcrunch.com - March 20, 2015 2:17 PM

Amazon has been working hard to build up the popularity of its Android-based Appstore with consumers and developers — borrowing from the well-thumbed Amazon playbook of deep discounts to drive usage.

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March 20, 2015 7:22 PM

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Where Does #Meerkat Go Without Twitter’s Support?

Where Does #Meerkat Go Without Twitter’s Support? | MarketingHits | Scoop.it

From www.adweek.com - March 20, 2015 3:00 PM

Live-streaming app Meerkat became the talk of the town at this year’s SXSW in Austin, as attendees rushed to download the app and share their lives with others via real-time video streaming.

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March 20, 2015 6:05 PM

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How to Be a Storyteller #marketing #storytelling

How to Be a Storyteller #marketing #storytelling | MarketingHits | Scoop.it

From www.convinceandconvert.com - March 20, 2015 5:17 PM

Good stories are how we convince preoccupied consumers we're worth their time. These five steps will get you started with storytelling.

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Kim Zinke (aka Gimli Goose)'s curator insight, March 23, 2015 2:42 AM

Be sure to check out the 10 questions to launch or spark your storytelling efforts.

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Scooped by Brian Yanish - MarketingHits.com

March 20, 2015 5:42 PM

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Instagram Brings Hashtag Pages to Website

Instagram Brings Hashtag Pages to Website | MarketingHits | Scoop.it

From www.adweek.com - March 20, 2015 4:00 PM

Clicking on hashtags on Instagram for the Web now brings users to pages containing all photos and videos posted publicly with those hashtags.

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March 20, 2015 12:25 PM

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A Simple Formula for Writing Kick-Ass Blog Titles

A Simple Formula for Writing Kick-Ass Blog Titles | MarketingHits | Scoop.it

From blog.hubspot.com - March 20, 2015 8:00 AM

And in a minute, you'll know why. It's one thing to write great content, but it's another thing to get it read and ranked -- which is where nailing the title comes in. Titles are what sell the content. They represent it in search engines, in email, and on social media. It's no surprise, then, that one of the most common questions we get is around crafting titles.

So let's just dive right in, shall we? This post will outline a simple formula for writing kick-ass titles and headlines.

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March 20, 2015 11:44 AM

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Top 5 social media marketing trends to dominate 2015

Top 5 social media marketing trends to dominate 2015 | MarketingHits | Scoop.it

From www.onlinesocialmedia.net - March 20, 2015 9:17 AM

Social media is present in many people’s everyday lives. In fact, there are many who cannot survive without it. Their first thought in the morning is to check the latest updates. This has led to a rise in the need for social media marketing. The following five are likely to dominate this coming year:

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March 20, 2015 11:31 AM

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Understanding Our E-Commerce Obsession #Infographic

Understanding Our E-Commerce Obsession #Infographic | MarketingHits | Scoop.it

From www.cmswire.com - March 20, 2015 9:25 AM

Customers worldwide are moving faster than ever before, hopping from device to device, buying anywhere.
That’s creating opportunities for digitally savvy retailers.

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Scooped by Brian Yanish - MarketingHits.com

March 20, 2015 10:44 AM

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Social Media Marketing: Which Platform Is Best For You?

Social Media Marketing: Which Platform Is Best For You? | MarketingHits | Scoop.it

From hotinsocialmedia.com - March 19, 2015 6:47 PM

Every one of us wants to invest time and effort in the best social media platform, who doesn’t right?

Facebook has over 1.39 billion active users monthly
Twitter has around 284 million monthly active users
Google+ is said to have 2.2 billion profiles online (but only a few millions are active)

And don’t forget, there’s Reddit, Tumblr, StumbleUpon and a dozen more to consider if you even considering them as a social media platform.

Finding a social media marketing platform that fits your requirement, needs and goals is never easy but in a long run, it is seriously rewarding.

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Scooped by Brian Yanish - MarketingHits.com

March 20, 2015 9:30 AM

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5 Ways to Generate More Ecommerce Sales with Facebook Ads

5 Ways to Generate More Ecommerce Sales with Facebook Ads | MarketingHits | Scoop.it

From adespresso.com - March 20, 2015 8:28 AM

Yes, Facebook ads work.

And there is plenty of data to prove it.

According to Adweek for instance, a typical return on investment from Facebook Ads in ecommerce is 152%. And the average order value online stores receive from ad referral is $85 (source).

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Scooped by Brian Yanish - MarketingHits.com

March 20, 2015 9:00 AM

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Even Brief Video Views Drive Brand Lift, Facebook-Nielsen Study Finds

From marketingland.com - March 19, 2015 8:27 PM

One of the knocks against Facebook video as a marketing tool is that because of autoplay it’s difficult to measure how your message is being received by the audience.

Sure the audience is enormous — Facebook says videos get more than 3 billion views daily — but the social network counts as a view a person’s pause on a video for at least three seconds.

How much of your marketing message can get through in three seconds?

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Scooped by Brian Yanish - MarketingHits.com

March 20, 2015 8:00 AM

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B2B Landing Page Inspiration #slideshare

From www.slideshare.net - March 19, 2015 6:53 PM

Nearly 80% of B2B marketers aren’t satisfied with their current levels of customer conversions. (CMO Council) If you find yourself in this group, we’ve got just the thing for you. We’ve rounded up five of our favorite examples of B2B landing pages. Not only are these landing pages visually appealing, they follow landing page best practices that are proven to boost conversion rates.

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Scooped by Brian Yanish - MarketingHits.com

March 19, 2015 8:26 PM

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A Look at the Rise of Meerkat at SXSW #meerkat

A Look at the Rise of Meerkat at SXSW #meerkat | MarketingHits | Scoop.it

From www.adweek.com - March 19, 2015 5:51 PM

Twitter has had a contentious relationship with third party services recently. Twitter cut third party developers off from their search API, and third party services like Twitpic have been essentially made redundant by expansions to Twitter’s business model. At SXSW Twitter blocked live streaming app Meerkat, likely because the service will directly compete with Twitter’s new live streaming venture.

Indeed, Meerkat was wildly successful at SXSW this year. Meerkat used Twitter to let users connect with friends, and while there was initial cooperation between the Meerkat and Twitter teams, Meerkat was eventually cut off. Twitter stated that third party services were no longer allowed to use the social graph “in a competitive way.”

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Scooped by Brian Yanish - MarketingHits.com

March 19, 2015 7:22 PM

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#INFOGRAPHIC: Average Like Totals for Facebook Pages Creep Up

#INFOGRAPHIC: Average Like Totals for Facebook Pages Creep Up | MarketingHits | Scoop.it

From www.adweek.com - March 19, 2015 5:44 PM

The average number of likes for Facebook pages when divided into groups by size was up only slightly in most cases in February 2015 compared with the year-ago month, according to social analytics provider Quintly.

Quintly divided its page groups as follows:

1,000 likes and under: 360 average likes in February 2015, versus 352 in February 2014
1,000 to 10,000 likes: 3,963 versus 3,941
10,000 to 100,000 likes: 36.415 versus 35,941
100,000 to 1 million: 340,895 versus 345,193
1 million to 10 million: 2,827,640 versus 2,681,352
10 million and above: 23.710,346 versus 22,892,577

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