SEO & Brands
Cart gets in front of horse a lot these strange marketing days. Team+Curagami has clients who know more about #seo than branding. Cart squarely in front of horse.
Think about the process. You know how to tell Google's spiders about your pages better than you know how to tell your customers why your products, services and company are their best bet (i.e. branding). Cart in front of horse.
Don't be seduced by the latest shiny object. The core of online success is similar to the core of offline success - create great things that people MUST talk about, tell their friends and marvel at. Average need not apply anymore. as we share in Why The New SEO Looks Like the Old SEO: Brands: http://www.curagami.com/new-old-seo-brands/?v=7516fd43adaa
Via Martin (Marty) Smith
Thoughtful, you can't help trying to answer "why" in a different way.
The greater sense of community and why it developed is worth reading the whole post.