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America now consumes more cognac than any other country in the world. Here's why.
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Scooped by J-L Montembault |
Scoop.it!
J-L Montembault's insight:
Northern America is now the most consuming world area in the world. This is partly explained by the US$ / € parity, partly by a real development of this category, both with young cognac (VS, 3*...) and much older (XO and over) and partly by the drop of consumption in China. Next could be the recovery of Russia once their economic turmoil is over. The worse for the Cognac country is not yet for tomorrow ...
#cognac #economy #consumption #spirits
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