Business Improvement and Social media
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Use Brand Benefits to Generate More Sales

Use Brand Benefits to Generate More Sales | Business Improvement and Social media | Scoop.it
From curatti.com - November 4, 2016 2:48 AM
Is your business focused more on your product or service features than the benefits these can provide? This article may give you food fo

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janlgordon's comment, November 3, 2016 10:34 PM
Thank you @oconnorandkelly :-)
janlgordon's comment, November 4, 2016 10:36 AM
Thank you @Stan Smith & @Ricard Lloria :-)
janlgordon's comment, November 6, 2016 10:32 PM
Thank you @Negotei Elena :-)
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Rescooped by Ricard Lloria from Curation, Social Business and Beyond
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Use Website Retargeting to Increase Your #Business Sales

Use Website Retargeting to Increase Your #Business Sales | Business Improvement and Social media | Scoop.it
From curatti.com - September 15, 2016 2:21 AM
Your website should be a lead generating magnet in addition to your online marketing efforts. One way to achieve this is through retargeting. Wikipedia defines this as “targeted to consumers based on their previous Internet actions.” After installing a snippet of code on your website, targeted ads featuring your company will appear as your audience …

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janlgordon's comment, September 14, 2016 2:59 PM
Thank you The Twinkie Awards :-)
janlgordon's comment, September 15, 2016 10:41 AM
Thank you @Ricard Lloria & @BSN :-)
janlgordon's comment, October 7, 2016 11:01 PM
Thank you @MiniTool Software :-)
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7 Powerful Ways Stories Connect You with Your Customers

7 Powerful Ways Stories Connect You with Your Customers | Business Improvement and Social media | Scoop.it
From curatti.com - February 4, 2014 5:50 AM
I was visiting a company the other day and chatting about stories. I mentioned how tough it is for any business to gather their customer stories and the two principles snorted, threw their hands up while rolling their eyes, and said, “That’s for sure! We’ve tried it.” So this blog post is all about how …

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Michael Ravensbergen's curator insight, February 8, 2014 7:01 AM

Says to blog!!!
AceConcierge's curator insight, February 13, 2014 8:55 PM

add your insight...
Wanda J. Barreto's curator insight, April 1, 2014 10:22 AM

Cuando el curador de contenido expresa su opinión sobre el contenido y su razonamiento para compartirlo, además de informar, desarrolla confianza y credibilidad.  El punto de vista también es una oportunidad de establecer contacto con el lector, de contar su propia historia, demostrar autenticidad y trasparencia. Algunas veces, si el contenido es muy técnico, el lector necesita información adicional o quizás algunos ejemplos adicionales para comprenderlo.

 

En este artículo, +Karen Dietz recomienda incluir un about post antes del contenido, para explicar la historia sobre el material que se comparte.  Además, provee instrucciones sobre cómo hacerlo y buenos ejemplos que podemos imitar.  Yo también lo estoy practicando.
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How to Put Together a Successful Survey

How to Put Together a Successful Survey | Business Improvement and Social media | Scoop.it
From curatti.com - October 4, 2016 2:41 AM
You’d think that just putting together a survey would be easy, right? So easy in fact, that as of 2013, American adults received 7 billion surveys a year.

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janlgordon's comment, October 11, 2016 10:44 AM
Thank you @Dejan Nikolic & @Stephania Savva, Ph.D :-)
janlgordon's comment, October 12, 2016 10:52 AM
Thank you @MiniTool Software :-)
janlgordon's comment, October 18, 2016 10:46 AM
Thank you @MiniTool Software :-)
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Rescooped by Ricard Lloria from Curation, Social Business and Beyond
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How to Build Trust With Consumers

How to Build Trust With Consumers | Business Improvement and Social media | Scoop.it
From curatti.com - September 9, 2016 2:54 AM
If you polled your consumers right now, would all of them say that they trust you? Are you 100% sure? More than ever, competition is fierce and customer loyalty hard to come by in almost any market. Consumers are becoming increasingly skeptical as they receive Dozens or perhaps even hundreds of brand messages daily, both …

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janlgordon's comment, September 9, 2016 10:38 AM
Thank you @Ricard Lloria :-)
janlgordon's comment, September 9, 2016 11:37 AM
Thank you @malek :-)
janlgordon's comment, October 7, 2016 11:02 PM
Thank you @MiniTool Software :-)
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Who Really Gets People To Buy On Social Media Influencers or Early Adopters?

Who Really Gets People To Buy On Social Media Influencers or Early Adopters? | Business Improvement and Social media | Scoop.it
From smallbusiness.yahoo.com - February 2, 2014 4:27 AM
According to findings of a new study by the Webby Awards, Social Media platforms really do allow people to influence the purchasing activities of their connections. The strategic question remains, however: who actually gets people to buy? Some social media experts say you must win the “influencers” to your cause and make them your advocates....

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Neil Ferree's curator insight, February 4, 2014 3:36 PM

Social Content Marketing is no longer an Option.


Our web traffic will live or die on how well we engage in social media. Google Plus and Facebook and Twitter and Pinterest and YouTube and LinkedIn and Yelp are all part of our social sphere of influence.
Randi Thompson's curator insight, February 6, 2014 9:43 AM

Those are pretty good numbers.  6 out of 10 people are not buying products because other people have shared them.  Who would have thought?
renata mello's curator insight, February 21, 2014 11:10 AM

Can we really influence people? Should we just listen to what they have to say and tell stories and ways to help them?
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