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Use Interactive Content to Improve Your Reach

Use Interactive Content to Improve Your Reach | Business Improvement and Social media | Scoop.it
Interactive Content is gaining ever more popularity. It is a way of gauging customer needs and intent, as well as finding out other usefu

Via janlgordon
janlgordon's curator insight, April 24, 2017 11:09 PM

I selected this article from Curatti written by Joan Selby because it provides insights into how to effectively use video and multimedia to capture your audience's attention.

 

Bring more to your content marketing through the power of interaction.

 

Visual Content Marketing Success Strategies

 

A blog post can stand out from the rest by including a strong video that captures the reader's attention. I agree that you need to include visuals in order to take your marketing to the next level.

 

Selby explains the impact of interactive content on your business marketing reach.

 

Here's what caught my attention:

 

  • Get into the thinking of your customer through infographics, educational webinars, 'how to' videos, ect.. The establishes awareness for your brand.

 

  • Make your titles interesting and compelling. Then the reader will want to take the time to take action such as engaging in a poll or quiz.

 

  • Find the best channels to distribute your interactive content. Don't waste your time by publishing to a dead network.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/gZjy30b8M3Y

 

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How to Gather Content Ideas With Reddit

How to Gather Content Ideas With Reddit | Business Improvement and Social media | Scoop.it
With 234m unique users in a recent month and over 11k communities around niche topics, Reddit is one of the best-kept secrets in content generation research

Via janlgordon
janlgordon's curator insight, March 8, 2017 7:29 PM

I selected this article from Curatti written by Vaibhav Kakkar because it provides insight into how to find great content with Reddit.

 

Use Reddit to find topics your audience will love.

 

How Reddit Can Help You Find Better Content

 

You can gather useful ideas from your readers through this long-standing network. I agree that Reddit is an invaluable resource for bloggers and marketers.

 

Kakkar shows how to effectively use this platform for your content strategy.

 

Here's what caught my attention:

 

  • There are over 11,000 communities based around niche topics on Reddit. This is a treasure trove of content ideas to tap into.

 

  • Keep up with the latest trends and pop culture threads. Posts have the potential for becoming viral on the Internet.

 

  • One of the biggest problems content producers face is not producing articles their audience desires. Reddit helps you discover what matters to them the most.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123RF.

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Read full article here: http://ow.ly/cUEM309J8gD

 

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Do You Know Why Old Content is the King of Content Marketing?

Do You Know Why Old Content is the King of Content Marketing? | Business Improvement and Social media | Scoop.it
You don't need more content. You need old content. I know, that's not what you usually hear, so stick with me and we will look at some numbers to see why it is so important.

Via janlgordon
Albert Green's comment, September 11, 2013 9:43 AM
Although the idea is very interesting, I don't see any valid arguments that OLD content is the key to high rankings. You even can't say there's a correlation here because 14/30 pages are less then 1 year old and 16/30 are more than 1 year old.
The method for determining OLD website is also faulty since the age of domain is not the same as the age of the content itself. So if the page has been updated within this year, it should be labeled as new. To my mind, 90% of the TOP10 search results pages have been updated during last year, so this would mean that NEW content is the key to high rankings.
And since this is just a hypothesis, I must present an actual trend that has been spotted by SEO specialists recently. After latest Google Search engine updates, fresh content easily wins over old content with a lot of backlinks. If OLD content was the king, there would be NO fresh content (up to 1 month old) on first page at all.
Karen Tracey McCarty's curator insight, January 30, 2014 12:07 PM

Some things we know are better with age, like wine and wisdom, but content? Seriously? Read on to see stats showing why your old content can be a power horse for generating increased site traffic and search results.

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Grow Your Website and Business with #SocialMedia

Grow Your Website and Business with #SocialMedia | Business Improvement and Social media | Scoop.it
In this article, Mike Allton uses the analogy of fishing to show how to attract followers (and business) from social media. A light yet informativ

Via janlgordon
janlgordon's curator insight, March 31, 2017 5:49 PM

I selected this article from Curatti written by Mike Allton because it explains how to build the right followers and increase your business sales through social media.

 

It's important to build a great community on social media in order to attract more leads and sales.

 

Build Your Business Through Social Media

 

You are the fisherman in a sea of a targeted community. I agree that we can learn a lot from this analogy in order to be successful in our marketing.

 

Allton explains how to leverage your social networks for the best results in your business.

 

Here's what caught my attention:

 

  • It's important to know which social networks are best suited for your niche. Take the time to consider each in order to prioritize where to be most active.

 

  • Find out how to best reach your community for each channel. This includes groups, chats, video, ect. Then determine the best times and days for these activities.

 

  • Develop content that caters to and helps your audience. Include special offers and incentives that link directly back to your website.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Pixabay.

 

Read full article here: http://ow.ly/Qn7H30aslX5

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Digitalhub's curator insight, April 4, 2017 1:06 AM

I selected this article from Curatti written by Mike Allton because it explains how to build the right followers and increase your business sales through social media.

 

It's important to build a great community on social media in order to attract more leads and sales.

 

Build Your Business Through Social Media

 

You are the fisherman in a sea of a targeted community. I agree that we can learn a lot from this analogy in order to be successful in our marketing.

 

Allton explains how to leverage your social networks for the best results in your business.

 

Here's what caught my attention:

 

  • It's important to know which social networks are best suited for your niche. Take the time to consider each in order to prioritize where to be most active.

 

  • Find out how to best reach your community for each channel. This includes groups, chats, video, ect. Then determine the best times and days for these activities.

 

  • Develop content that caters to and helps your audience. Include special offers and incentives that link directly back to your website.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Pixabay.

 

Read full article here: http://ow.ly/Qn7H30aslX5

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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Improve Your Content Marketing With 10 Tools

Improve Your Content Marketing With 10 Tools | Business Improvement and Social media | Scoop.it
Here is a list of 10 great tools - some you will know and some you may not - to help with every aspect of your content marketing

Via janlgordon
janlgordon's curator insight, December 15, 2016 10:48 PM

I selected this article from Curatti written by Michael Brenner because it shows you how to create a successful content strategy from ten top resources.

 

Gain more social engagement and shares for your articles.

 

Top Content Marketing Tools

 

In order to take your content strategy to the next level you need to have the right resources. I agree that in order to be effective it's important to leverage what's available.

 

Brenner provides 10 tools you can use to make your content strategy reach a larger audience.

 

Here's what caught my attention:

 

  • Knowing when to post on social media can be tricky. Social Flow will help you find the best times for your target market and location.

 

  • Find the best content by analyzing topics with BuzzSumo. This smart tool will also help you connect with influencers in your industry.

 

  • Gain more targeted followers on Twitter with Tweepi. This resource reviews the topics you care most about then matches followers with your brand.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/irhQ307b5Yc

 

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janlgordon's comment, December 16, 2016 10:50 AM
thanks @massimo facchinetti