Brands.live
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Brands.live is a mobile application that allow users to get personalized greetings with their company logo, details, and product/service information.
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April 17, 2023 2:16 AM
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Need of branding for small business

Need of branding for small business | Brands.live | Scoop.it

Branding is no more limited to big business. It has an economical role to play in the growth and development of small businesses as well. All it takes is a little bit of effort and dedication to build up a unique and recognizable brand. But before getting into the process it is necessary to have a clear insight into what branding for small business actually is.

What is branding?

When you listen to any particular brand some images definitely come to your mind. The reason behind the same is the success of the brand in influencing your thoughts. This is exactly what brand building stands for. It is all about creating a significant presence in the business world by impressing customers.

A brand needs to have its own personality and standards. To make a difference with the branding concept, you need to focus on delivering the right information about your brand. Be unique with your business dealings. The customers recognize your brand with your business value. All your actions are noticed. So, instead of making things complicated get started to build customer trust by living up to your promises.

How to achieve trust?

Satisfying your customer is a pleasant experience for every entity. Well, you will be able to satisfy or rather build loyal customers only by understanding what they actually want? Live up to the individual expectation. Interact and find out what can keep them coming the next days as well. Building trust won’t be that easy but to lose that all it takes is not aligning to your promise.

Conclusion – By the end of the content, you will surely understand the need for brand building for small business as well. So, if you are the one who wants to upgrade your business growth then get started with brand promotions without a second thought

 

 

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April 12, 2023 9:02 AM
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How to build a stellar brand from scratch

How to build a stellar brand from scratch | Brands.live | Scoop.it

Building a brand from scratch can be an exciting and challenging task. In today's digital age, creating a stellar brand requires careful planning, creativity, and a solid understanding of your target audience. With the help of the brands.live app, businesses, and festival organizers can leverage the power of social media and online marketing to build a strong brand identity and reach new customers.

 

Here are some essential steps to follow when building a stellar brand from scratch:

 

Define your brand's mission and values

Before you can start building a brand, you need to have a clear understanding of what you want to achieve and what your brand stands for. Start by defining your brand's mission statement, which should reflect your core values and what you aim to accomplish. Your mission statement should be concise, and memorable, and communicate the essence of your brand.

 

Once you have a clear mission statement, you can start developing your brand's values. These values should be authentic and reflect what your brand stands for. Your brand values should be based on your mission statement and should guide your decision-making process as you build your brand.

 

Conduct market research

Market research is an essential step in building a strong brand. It helps you to understand your target audience and their needs, as well as the competitive landscape in your industry. You can use online tools and resources to conduct market research, such as surveys, focus groups, and competitor analysis.

 

Once you have a clear understanding of your target audience, you can start developing your brand's messaging and positioning. This will help you to communicate your brand's unique value proposition and stand out from the competition.

 

Develop your brand's visual identity

Your brand's visual identity is what sets it apart from the competition and makes it memorable. This includes your logo, color scheme, typography, and other visual elements that represent your brand. It's important to create a visual identity that reflects your brand's personality and values and is consistent across all marketing channels.

 

With the brands.live app, you can easily upload your business details and logo, which will appear on all marketing posts. This ensures consistency and helps to build brand recognition.

 

Create a content marketing strategy

Content marketing is an essential part of building a strong brand in today's digital age. It helps you to build trust and credibility with your audience, as well as drive traffic and generate leads. Your content marketing strategy should be based on your target audience's needs and preferences, as well as your brand's messaging and positioning.

 

The brands.live app provides businesses and festival organizers with ready-to-use marketing posts, which can be customized with their own branding and messaging. This makes it easy to create a content marketing strategy that is consistent with your brand's visual identity and messaging.

 

Leverage social media

Social media is a powerful tool for building a strong brand in today's digital age. It allows you to connect with your audience, build relationships, and promote your brand. You should choose the social media platforms that are most relevant to your target audience and focus on creating engaging content that reflects your brand's personality and values.

 

With the brands.live app, businesses and festival organizers can easily share their marketing posts on social media, which helps to increase brand visibility and reach new customers.

 

Measure and refine your strategy

Building a strong brand is an ongoing process, and it's important to measure your progress and refine your strategy over time. You can use online analytics tools to track your website traffic, social media engagement, and other metrics that are relevant to your brand.

 

By measuring your results and analyzing your data, you can refine your strategy and make adjustments as needed. This will help you to stay on track and continue building a strong brand over time.

 

In conclusion, building a stellar brand from scratch requires careful planning, creativity, and a solid understanding of your target audience.

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April 7, 2023 8:28 AM
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Reason why Branding agency is getting more popular in the past decade

You might be wondering why does branding agency getting more popular in the past decade. So, let me tell you that the nature of this competitive business is such that you will come across many problems on a regular basis. At that moment protecting your brand will be an important thing to do. Thus, once you hire the branding service-providing company you will find that there are many things that they will work on behind the scene. And they will even make sure that everything from public perception to the logo is managed in a better way.

Mentioned below are some of the mistakes which a company makes & how a branding service-providing company deals with them.

  • Low-quality Advertising – It has been noticed that businesses or firms who try to design their advertising material will end up creating low-quality of work. This low-quality product will reduce the attraction of customers to your business. On the other hand, a branding service-providing company will design the material with the help of professionals. These professionals will ensure that your brand is memorable as well as eye-catching.
  • Lack of consistency – The best thing that a brand service provider will ensure when creating your brand identity is that you do not deviate from the purpose of your business. Although, business owners try to create their branding in-house without the use of the required skill set. This can end up creating a bad impression of your business and can reduce the footfall of your customers at the business.

Conclusion: - After you come across the point that is discussed above, then you will be in a situation where you can easily make out why the branding agency is getting more popular in the past decade.

 

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April 19, 2022 2:06 AM
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Make your business into brand with branding app - Brandspot365

I’m here to help you boost your digital marketing. I provide hundreds of businesses with custom social media posts for business-specific brand promotion, greetings for festivals (Christmas posts, New Year Images, Republic day greetings, Holi Greetings Post, Diwali, Dhuleti Greetings) and days, and...
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April 8, 2022 1:38 AM
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Tips for finding the right branding agency | by Brandspot365 | Apr, 2022

Business growth is what every business entity seeks. But how and what can help you strive for success is sometimes the most difficult question to which we don’t really have an answer.

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April 6, 2022 2:11 AM
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Things that make you love and hate branding agency. | by Brandspot365 | Apr, 2022

If you are starting a new business and have hope at the back of your mind to make it big and stand out from the competitor, then you should opt for a branding agency. In addition to this, you must

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April 2, 2022 2:24 AM
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5 ugly truths about small business branding

5 ugly truths about small business branding | Brands.live | Scoop.it

What we all think about branding is that it will pay off great returns. But the reality is a bit different from what we accept. It doesn’t take much time for the branding benefits to flip. Here are some of the ugly truths about small business branding which you would have known early.

  1. Time-consuming – Small business branding yields more but the process is a bit time-consuming. More years and almost no pay are simply unmeaningful. Spending more and getting no return is such a waste of effort.
  2. Logo – When you get started building a brand you put your effort into building a great logo and design for it. But have you ever thought that things that are appealing to you cannot necessarily impress the other person?
  3. Actions – While you build a brand only building a logo and a great design won’t help you. It is necessary for you to pay a little more attention when you act. Your actions as well as your values should be in sync. Customers pay heed to what you do. So be very careful.
  4. Ideas – We often get driven by other ideas and their way of handling things but the truth is that what worked for others might work for your business too. Following a set of rules will simply backfire’s your business.
  5. Growth - As a human, we are greedy and end up expecting early growth. In the urge of wanting more, we end up making more expenditures. The hurry in designing and implementing the branding program can restrict your business growth.

Conclusion – By now you know the other side of the coin regarding brand building. So when getting started for brand promotions and stuff concentrate not just on its advantages but evaluate its disadvantages too.

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March 28, 2022 2:54 AM
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Brand Marketing: Expectations vs. Reality

Brand Marketing: Expectations vs. Reality | Brands.live | Scoop.it

Every business entity aims to establish good recognition in the field. Brand marketing does the exact same thing. It plays a significant role in helping the business understand the customer's needs and develop a healthy relationship with them. The major benefits of promoting a brand cannot be undervalued. However, we as a human end up expecting more out of it.

Expectations

Humans are regarded as greedy beings. It’s a human tendency to want more than we need. The same applies to business entities. Most businesses are not satisfied with the extraordinary benefits of brand promotion due to their high expectations.

Effective marketing for a brand has the potential of attracting more traffic to the business. Well, if you fail to satisfy your customers then do not expect them back. In such cases, the business owners end up blaming the marketing strategies. However, the tactics to gain customers are not at fault. We can only expect relevant customers to come, making them stay solely depends on what you have to offer.

Reality

Aiming to rule in the business world? Well, let me tell you the success of business goes hand-in-hand with brand promotions. Presenting unique content to the crowd and making them understand what exactly you can offer is an effective way to educate them about your product. More the people engaged more is your business exposure.

Make sure you remember that the success or rather business growth is not entirely dependent on marketing. Though it is of significant importance if you fail to keep the promises that you made to them while making business conversation then brand promotions backfire.

Conclusion – Brand marketing is all about experimenting. It can make your business successful but at the same time if you fail to understand the market demand then it can turn out to be a curse. So, consider rendering help from professionals when marketing your products or service.

 

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April 14, 2023 8:10 AM
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5 ways to grow your local business with digital marketing

5 ways to grow your local business with digital marketing | Brands.live | Scoop.it

In today's world, where everything is just a click away, digital marketing has become an essential tool for every business. It's no longer a luxury, but a necessity. For local businesses, digital marketing can be the key to unlocking new growth opportunities and gaining a competitive edge. Here are five ways to grow your local business with digital marketing.

 

Social Media Marketing

Social media has revolutionized the way we communicate and interact with others. It has also become an integral part of digital marketing. Social media marketing is an effective way for local businesses to reach new customers and engage with their existing ones. By posting regular updates and engaging with your followers, you can build a loyal customer base and increase brand awareness.

 

Brands.live app is a great platform for social media marketing. It provides businesses with the opportunity to create and share their own branded posts with festival attendees, potential customers, and the wider audience. The posts can include details about the business, such as location, products, and services, as well as a logo to help with brand recognition.

 

Search Engine Optimization

Search Engine Optimization (SEO) is the process of optimizing your website and content to rank higher in search engine results pages (SERPs). By appearing on the first page of Google or other search engines, you increase your chances of attracting new customers and growing your business.

 

SEO is particularly important for local businesses, as people often search for products and services near their location. By optimizing your website for local keywords and creating content that is relevant to your target audience, you can improve your chances of appearing in local search results.

 

Brands.live app can help with SEO by including keywords in the business details and festival posts. This can increase the chances of the business appearing in relevant search results.

 

Pay-Per-Click Advertising

Pay-Per-Click (PPC) advertising is a form of online advertising where you pay for each click on your ad. It's an effective way to reach a wider audience and generate more traffic to your website. PPC advertising is particularly useful for local businesses, as you can target specific geographic locations and demographics.

 

Google Ads is a popular platform for PPC advertising, as it allows businesses to create ads that appear at the top of search engine results pages. Brands.live app can help with PPC advertising by including a link to the business website in the festival posts. This can drive traffic to the website and increase the chances of conversions.

 

Email Marketing

Email marketing is a powerful tool for businesses to reach their customers and promote their products and services. It's an effective way to build customer relationships and increase brand loyalty. By sending regular newsletters and promotional emails, you can keep your customers informed about your business and encourage repeat purchases.

 

Brands.live app can help with email marketing by including a sign-up form for the business newsletter in the festival posts. This can increase the number of subscribers and improve the effectiveness of email marketing campaigns.

 

Online Reviews

Online reviews are an important part of the digital landscape. They provide customers with a way to share their experiences with a business and help others make informed decisions. Positive reviews can also help to improve a business's reputation and increase customer trust.

 

Brands.live app can help with online reviews by including a link to the business's review page in the festival posts. This can encourage attendees to leave reviews and improve the overall rating of the business.

 

In conclusion, digital marketing has become a necessity for local businesses looking to grow and gain a competitive edge. By utilizing social media marketing, search engine optimization, pay-per-click advertising, email marketing, and online reviews, businesses can reach new customers, improve their online presence, and increase brand awareness. The Brands.live app is a valuable tool for local businesses looking to leverage the power of digital marketing and grow their business.

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April 8, 2023 8:19 AM
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How can a branding agency help you avoid critical branding mistakes?

How can a branding agency help you avoid critical branding mistakes? | Brands.live | Scoop.it

The challenging business world brings up potential problems. Overcoming the challenges is what every brand entity strives for to maintain recognition and stay unique. Well, continually working behind the scenes to protect or build your brand without proper knowledge will fetch you no success. Thus, it is suggested to avail of a dedicated branding agency. The agency with a skilled labor force will guide you to the right path.

Having a branding agency India by your side is a wise choice to tackle all the endeavors. Some of the major aspects where the services provided by an agency are the best are as follows:

  • Finding your brand value – Amidst all the evaluations and processes of brand building, entities forget their actual values. The support provided by the agency is all you need to make your brand shine bright and align with your actual business rules.
  • Advertisement - Brand promotion plays a significant role in ensuring a unique brand presence. Volunteering the advertisement at a lower budget is well-planned by an agency. The experts associated with the work are creative and they avoid low-quality advertisements. To be specific, the expert has the potential to win the targeted audience.
  • Consistency – Most businesses or brands lack behind because they are unable to maintain consistency at work.
  • Misjudgments – As an individual or rather a business entity it is probable that you would not know the shortcomings of your business. However, an agency will help you understand your brand better. Their expertise helps them build effective solutions for the brand to grow.

Conclusion – By now, you know how can an agency stabilize your business and help you avoid mistakes. So, if you want to stay ahead of your competitors then do not hesitate to seek help from the best service provider.

 

 

 

 

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April 19, 2022 2:24 AM
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6 Reasons why a strong brand is important for your small business 

6 Reasons why a strong brand is important for your small business  | Brands.live | Scoop.it
Beyond a memorable logo, good branding helps in increasing the value of the company. This provides the engaged employee a direction and motivation to work and acquired new customers. A strong brand is important to create the right impression among the customers. Some of the reasons which state why a strong brand is important for…
Brands.live's insight:

 it can be said that a strong brand helps in adding new potential customers and retaining the existing ones.

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April 13, 2022 2:00 AM
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Need of branding for small business

Need of branding for small business | Brands.live | Scoop.it

Branding is no more limited to big business. It has an economical role to play in the growth and development of small businesses as well. All it takes is a little bit of effort and dedication to build up a unique and recognizable brand. But before getting into the process it is necessary to have a clear insight into what branding for small business actually is.

What is branding?

When you listen about any particular brand some images definitely come to your mind. The reason behind the same is the success of the brand in influencing your thoughts. This is exactly what brand building stands for. It is all about creating a significant presence in the business world by impressing the customers.

A brand needs to have its own personality and standards. To make a difference with the branding concept, you need to focus on delivering the right information about your brand. Be unique with your business dealings. The customers recognize your brand with your business value. All your actions are noticed. So, instead of making things complicated get started to build customer trust by living up to your promises.

How to achieve trust?

Satisfying your customer is a pleasant experience for every entity. Well, you will be able to satisfy or rather build loyal customers only by understanding what they actually want? Live up to the individual expectation. Interact and find out what can keep them coming the next days as well. Building trust won’t be that easy but to lose that all it takes is not aligning to your promise.

Conclusion – By the end of the content, you will surely understand the need for brand building for small business as well. So, if you are the one who wants to upgrade your business growth then get started with brand promotions without a second thought

No comment yet.
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April 7, 2022 2:12 AM
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How can a branding agency help you avoid critical branding mistakes?

How can a branding agency help you avoid critical branding mistakes? | Brands.live | Scoop.it

The challenging business world brings up potential problems. Overcoming the challenges is what every brand entity strives for to maintain recognition and stay unique. Well, continually working behind the scenes to protect or build your brand without proper knowledge will fetch you no success. Thus, it is suggested to avail of a dedicated branding agency. The agency with a skilled labor force will guide you to the right path.

Having a branding agency in India by your side is a wise choice to tackle all your endeavors. Some of the major aspects where the services provided by an agency are the best are as follows:

  • Finding your brand value – Amidst all the evaluations and processes of brand building, entities forget their actual values. The support provided by the agency is all you need to make your brand shine bright and align with your actual business rules.
  • Advertisement - Brand promotion plays a significant role in ensuring a unique brand presence. Volunteering the advertisement at a lower budget is well-planned by an agency. The experts associated with the work are creative and they avoid low-quality advertisements. To be specific, the expert has the potential to win the targeted audience.
  • Consistency – Most businesses or brands lack behind because they are unable to maintain consistency at work.
  • Misjudgments – As an individual or rather a business entity it is probable that you would not know the shortcomings of your business. However, an agency will help you understand your brand better. Their expertise helps them build effective solutions for the brand to grow.

Conclusion – By now, you know how can an agency stabilize your business and help you avoid mistakes. So, if you want to stay ahead of your competitors then do not hesitate to seek help from the best service provider.

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April 4, 2022 8:04 AM
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Have you ever thought that how branding for local businesses can be bad for your career development? | by Brandspot365 | Mar, 2022

Have you ever thought that how branding for local businesses can be bad for your career development? | by Brandspot365 | Mar, 2022 | Brands.live | Scoop.it

Have you ever thought that how branding for local businesses can be bad for your career development? Yes, you got it correct. It can actually be a bad bet for your business. Here’s how. 

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March 31, 2022 2:20 AM
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10 explanations on why branding for local business is important

10 explanations on why branding for local business is important | Brands.live | Scoop.it

All of us are well aware of the fluctuations of the ever-changing business world. Branding these days is no more limited to just having a good logo or good brand name. Things have changed to a great extent. The digital platform now has a significant role to play when we talk about brand promotions or building a brand presence.

But have you ever thought about why branding is so important? If not then let me here is all you need to know about the importance of the brand building.

  1. To brand for your products or service is a great way to give exposure to your business. It is a great concept to make people aware of your presence in a unique way.
  2. The brand promotion also helps customers to get an idea of what they can actually expect from your brand.
  3. Who doesn’t want to be recognized and be remembered? Brand building does the exact same thing. It is an effective tool with which you can create an impression on the masses.
  4. It also helps in adding up to the business values.
  5. When it comes to building credibility and trust then a well-built brand serves as a great weapon with which you can rule the preference of the masses.
  6. A strong brand promotion will help you communicate well. It gives an opportunity to understand customers and their needs better.
  7. If you want to have a distinguished identity of you as an entity then putting our effort to brand for your business is a great choice.
  8. It gives a different edge to your business.
  9. It will also help you earn a loyal customer base.
  10. Good brand restrain working force as well

Conclusion – The above-mentioned points will definitely help you understand how important branding for local businesses actually is. So, do not overlook these advantages and make the most of effective brand building.

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