Research papers often get a bad reputation. But we conduct research all the time in our everyday lives. Whether we want to understand civic issues or make a major life purchase, we need research skills to sift through all the information. Research writing skills students practice in the classroom need to transfer to their lives too. The most powerful opportunities for this kind of academic learning to transfer to lifelong skills happens when students have some degree of choice about the topics and texts they will study, are able to socially construct new meaning from shared experience, and to demonstrate their skills in both writing and through other media.