Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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WHY “TRANSMEDIA” IS CATCHING ON (Part Two)

WHY “TRANSMEDIA” IS CATCHING ON (Part Two) | Transmedia: Storytelling for the Digital Age | Scoop.it

Many Paths to Audience Participation for Transmedia Talent

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More on How to Train Your Dragon - The Arena Show [Videos]

More on How to Train Your Dragon - The Arena Show [Videos] | Transmedia: Storytelling for the Digital Age | Scoop.it
It brings together all sorts of technologies at the absolute cutting edge, but most important of all it's a truly beautiful story
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Pottermore: Expert Explains How Harry Potter's Website Will Transform Storytelling

Pottermore: Expert Explains How Harry Potter's Website Will Transform Storytelling | Transmedia: Storytelling for the Digital Age | Scoop.it
UPDATE: This is what Pottermore goers found in the early hours of July 31: "Those of you who would like the chance to gain early access to Pottermore must find The Magical Quill, and then submit your registration details.
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Toons, Tablets, and Tech-Toys: Intergenerational Play [& Storytelling] is the Future of Digital Learning

Toons, Tablets, and Tech-Toys: Intergenerational Play [& Storytelling] is the Future of Digital Learning | Transmedia: Storytelling for the Digital Age | Scoop.it
Apps like Toontastic continue the long tradition of intergenerational storytelling – how humans have learned since painting on walls of caves – allowing us to not just read stories to our children, but tell stories with them… to empower them to share their voice and their ideas with friends and family around the world.
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Project CONNECT creates a [Transmedia] voice

Project CONNECT creates a [Transmedia] voice | Transmedia: Storytelling for the Digital Age | Scoop.it
New Zealand transmedia company, Big VOICE, is creating a new wave of documentary, advertising and authentic storytelling skills to create potent content and experiences that provide a VOICE for businesses, individuals, groups and organisations to...
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Queen to share Pacific nation's coins with Star Wars characters

Queen to share Pacific nation's coins with Star Wars characters | Transmedia: Storytelling for the Digital Age | Scoop.it
Characters from the Star Wars space epic are to appear on a nation's currency for the first time.
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EtherFilms Taps HTML5 to Take Viewers Deeper Into Movies

EtherFilms Taps HTML5 to Take Viewers Deeper Into Movies | Transmedia: Storytelling for the Digital Age | Scoop.it
Los Angeles production house Halo-8 Entertainment is banking on nonlinear storytelling with its upcoming delivery platform EtherFilms. It will give viewers greater control over how movies and other media unfold.
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Magnum offers online game for pleasure seekers [Part II]

Magnum offers online game for pleasure seekers [Part II] | Transmedia: Storytelling for the Digital Age | Scoop.it

Play the Magnum game to see a very effective marketing strategy and some cool tech at work

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Imagine Better: "Open at the Close"

Imagine Better: "Open at the Close" | Transmedia: Storytelling for the Digital Age | Scoop.it

Creating metaphors between the Harry Potter narratives and real-life issues, as well as tapping into the structures of Harry Potter fandom, the HPA has succeeded in reaching over 100,000 young people, encouraging them to channel their love of the text and their connection to other fans around them towards civic-minded action in the real world.

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A walk on the SLiDE side

A walk on the SLiDE side | Transmedia: Storytelling for the Digital Age | Scoop.it

People don't just watch one program on one channel any more,'' Robertson says. ''They have different viewing experiences and SLiDE is creating that unbroken connection.

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Silverstring Media » A Business Proposition

Silverstring Media » A Business Proposition | Transmedia: Storytelling for the Digital Age | Scoop.it

So here’s my idea — a business built on helping those indie creators with the awesome transmedia story ideas to create the projects and make money off of them.

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Planet of the Apes: Can Social Media Help a Reboot of a Reboot?

Planet of the Apes: Can Social Media Help a Reboot of a Reboot? | Transmedia: Storytelling for the Digital Age | Scoop.it
Can social media and digital marketing help "Rise of the Planet of the Apes" succeed at the box office?
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‘PEANUTS’ launches major digital and social-media expansion

‘PEANUTS’ launches major digital and social-media expansion | Transmedia: Storytelling for the Digital Age | Scoop.it
The growth into new platforms and formats is all part of a massive push to “make ‘Peanuts’ relevant to younger fans,” Iconix chairman and CEO Neil Cole told Comic Riffs on Tuesday.
Terry Siva's curator insight, September 4, 2014 9:02 AM

#Rank 12: A classic production that is moving into the digital age and take on a new generation of fans. It is always important to look at your brand and see where you can improve, make changes and refresh elements.

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How to Train Your Dragon - The Arena Show

How to Train Your Dragon - The Arena Show | Transmedia: Storytelling for the Digital Age | Scoop.it

DreamWorks didn't want us to be the same as the film. They wanted us to create something new and magical.

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The Pottermore Special Edition

The Pottermore Special Edition | Transmedia: Storytelling for the Digital Age | Scoop.it
A quick roundup of the major issues and themes surrounding media and industry discussion of J.K.
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Media Serkis: The Gollum Actor Goes Ape For Video Games

Media Serkis: The Gollum Actor Goes Ape For Video Games | Transmedia: Storytelling for the Digital Age | Scoop.it

Andy Serkis [talks] up the future of video games as a mode of storytelling to rival the cinema

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8 comic book movie viral campaigns that rocked

8 comic book movie viral campaigns that rocked | Transmedia: Storytelling for the Digital Age | Scoop.it
Almost better than any film adaption of a comic book, is the anticipation built up from the viral campaigns which leak out from the silver tap of Hollywood.
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Star Wars Legal Tender Coins

Star Wars Legal Tender Coins | Transmedia: Storytelling for the Digital Age | Scoop.it

Calling all Star Wars devotees and coin-collectors; NZ Mint's first issue of legal tender coins are coming to a universe near you!

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Writing for Transmedia Games

Writing for Transmedia Games | Transmedia: Storytelling for the Digital Age | Scoop.it

For those of you who didn’t manage to hear Edwin McRae talk about writing for Transmedia Games at the Transmedia PM meetup this evening, here’s his Prezi for your perusal.

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Strange Tweets Haunt Syfy Series

Strange Tweets Haunt Syfy Series | Transmedia: Storytelling for the Digital Age | Scoop.it
Twitter is branching out somewhere new – television drama.
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Magnum offers online game for pleasure seekers

Magnum offers online game for pleasure seekers | Transmedia: Storytelling for the Digital Age | Scoop.it

In keeping with the marketing mantra of using "bought, owned and earned" media, the integrated campaign will use bought media, including banner ads, and earned media such as social networking sites, to drive traffic to the game, which is hosted on the Magnum-owned MyMagnum.com domain.

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'Angry Birds' Spreads Its [Transmedia] Wings

'Angry Birds' Spreads Its [Transmedia] Wings | Transmedia: Storytelling for the Digital Age | Scoop.it
Finland's Rovio plans to use its Angry Birds game for movies, books and toys, testing the franchise appeal of one of the best-known mobile apps.
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An Evolution in Storytelling

An Evolution in Storytelling | Transmedia: Storytelling for the Digital Age | Scoop.it
It's not going to replace a book, it could amplify a book. At the end of the day it's going to be a new way to get a story.
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Tools of attraction: creating multimedia content for games and TV shows

Tools of attraction: creating multimedia content for games and TV shows | Transmedia: Storytelling for the Digital Age | Scoop.it
Audiences now expect stories to be told in new ways across different platforms, but commissioners often fail to produce compelling 'transmedia' content.
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DOCTOR WHO | THE TRANSMEDIA EXPERIENCE

DOCTOR WHO | THE TRANSMEDIA EXPERIENCE | Transmedia: Storytelling for the Digital Age | Scoop.it

It is much more than a television programme and is now viewed by the BBC as a ‘tentpole’ franchise, central to their Saturday night schedules and to their ongoing transmedia strategy.

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