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Transmedia: Storytelling for the Digital Age
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a look at the creative and technical worlds of immersive storytelling
Curated by
The Digital Rocking Chair
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Simon Staffans: "Now broadcasters expect projects to have cross- or transmedia elements, how can producers be prepared? Look no further" ... 
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Simon Staffans: "Making a mythology as rich as that of GoT might seem excessive, but look at the possibilities it generates for entry points, character interaction, fan art and fan fiction and so on!"
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Simon Staffans: 'During the eight years I’ve been working in the television format field, I’ve nearly lost track of all the people who’ve claimed they were going to ”disrupt television”' ...
The Digital Rocking Chair's insight:
There's a lot of interest in television at the moment ... I guess it's because of all the great storytelling to be found there ... if you know where to look, that is :)
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Natan Edelsburg: "[Rachel Webber, Tumblr’s Director of Partnership Development] gave Lost Remote an extremely detailed interview and inside look on how Tumblr fits into the social TV ecosystem, network’s doing a great job on Tumblr and best practices for launching and succeeding on the platform"...
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"A well-chosen diversity of tech journalists and techies each imparted their own “10 Tech Commandments” to MIPFormats today, as C21Media’s David Jenkinson moderated. From the resulting 30, we extracted 15 that captured shared ideas or yielded new paths."
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"5 tips on how to - properly - use social media for your TV show, by MIPBlog regular Simon Staffans"