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Transmedia: Storytelling for the Digital Age
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a look at the creative and technical worlds of immersive storytelling
Curated by
The Digital Rocking Chair
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Kevin Moloney: "For journalists (like me) journalism is a religion too. Like other religions it has a long history, dogma, ritual, and a well-formed system of ethics that helps us structure what we say and how we act" ... 
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First, a transmedia approach to journalism would require that it be designed as transmedia from the start. Editors must consider what media are available to them and how the individual strengths of those media can be used to the story’s advantage...
[Another excellent piece from Kevin Moloney ....]
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Here’s a miniature manifesto for transmedia journalism:
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The outlook for legacy journalism’s one-to-many model has never been so bleak, but pertinent to building a transmedia journalism is not whether this model is better than the many-to-many at certain roles or tasks...
[A look at the past, and the "transmedia" future of journalism.]
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Transmedia storytelling” is not a new phenomenon, and is perhaps the oldest technique we have for spreading information. From memorized sagas transferred...
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"Story" has been with us for as long as we have been communicating. We tell stories to better understand how we can or should move through life. Existentialists such as Paul Ricour and Peter Brooks...
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Kevin Moloney: "Transmedia journalism is designing a project to unfold across multiple media in an expansive rather than repetitive way" ...
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![Within Limits and Free of Constraints [Transmedia Journalism] | Transmedia: Storytelling for the Digital Age | Scoop.it](https://img.scoop.it/PuCgaCpfMBBAmBqk9icOezl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Transmedia journalism does require more advance planning than other kinds of coverage. Decisions need to be made on questions like what the keystone medium will be, how will the story expand (not repeat) through other media, and what subset stories lend themselves to a particular medium. Our constraints of space and possibility are gone...
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Looking at journalism in terms of Henry Jenkins’ seven principles, all of the characteristics of transmedia as he defines it have individually been implemented in a journalism or documentary context before...
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![World Building [Transmedia Journalism] | Transmedia: Storytelling for the Digital Age | Scoop.it](https://img.scoop.it/V8Fpdl6rkz2VkMz1xbfq1Tl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
The beauty of journalism, however, is that we don’t need to create stories, characters or worlds. The real world is our transmedia world and it is already filled with cultures, characters and stories to be written and produced, connected to each other and delivered through multiple media channels...
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Only a few months before the Producers Guild sanctioned the role of transmedia producer, Henry Jenkins, the professor who was among the first scholars to define transmedia, assembled a list of ‘seven principles of transmedia storytelling’…
[Kevin Maloney's excellent examination of Henry Jenkins' seven principles of transmedia storytelling.]
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If Hollywood has implemented transmedia storytelling for fictional story lines, then how can it be ported to the very structured, complete and directed world of journalism?
[The start of a very detailed look at Transmedia Storytelling and, in particular, how it applies to jounalism.]
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Kevin Moloney: "Anyone who follows any news in the 21st-century mediascape has experienced this native and uncoordinated form of transmedia journalism first hand" ...