Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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Google's 3 Rules For Designing Virtual Reality

Google's 3 Rules For Designing Virtual Reality | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:

 

Mark Wilson:  "Google has spent the past year running experiments in VR. Here's what the company has learned about what you can and can't do."

Fausto Cantu's curator insight, June 2, 2016 2:31 PM
Las tres reglas de Google para diseñar VR
westsydublt's curator insight, June 5, 2016 11:59 PM
with #virtualreality coming over the event horizon faster than a locomotive, we will need to build spaces and interactions that are immersive and cognitively challenging. google's 3 rules are a great place to start: let people do stuff, don't make it too real, don't let users stray too far from the core purpose. #vr101 and well worth the read :)
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Rear Window at Christmas: behind Google's new interactive animated short

Rear Window at Christmas: behind Google's new interactive animated short | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Adi Robertson:  "The scene is a snowy apartment building out of the 1950s, rendered in a bright, slightly retro palette. A janitor trudges across the courtyard, then stops, wary. Someone is out there. Someone large, nimble, and wearing a floppy red hat. Then you turn your phone."

Vivalist's curator insight, December 25, 2015 4:53 PM

"Aardman’s animation, though, had to look good from several different possible camera angles. It couldn’t be linear, and it had to progress at the viewer’s pace. In Special Delivery, some vignettes only begin when you look closely at them, and major story events will wait until you’re paying attention. Instead of a screen, the team had to imagine something more like a stage. They even built a circular cardboard "set" as a storyboard, blocking out the movement of their characters in physical space. 

"You’re giving away the camera to the audience, which is a bit nerve-wracking," says director Tim Ruffle. "After a while, you kind of get the idea that you’re trying to create an experience for people, rather than creating a show."

That’s a sentiment that’s heard more and more often, from directors exploring the nascent field of virtual reality video."


The article mentions the VR limitations and its differences with 360° casual immersion. It also meditates on the line being blurred between motion pictures and video game.


UPDATE: another article on the topic

http://www.marketingmagazine.co.uk/article/1391491/wallace-gromits-makers-virtual-reality-reshaping-storytelling

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Google's Cardboard App Is the Go-To How-To for VR Design

Google's Cardboard App Is the Go-To How-To for VR Design | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Liz Stinson:  "IN A LOT of ways, designing in virtual reality is just like designing in real life. Certain rules must be followed to ensure that people have an enjoyable experience. In the physical world, this might mean you can navigate a building without getting frustrated; in the virtual one, it means you won’t puke on your shoes."

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Google, M&C Saatchi Sydney showcase storytelling cube

Google, M&C Saatchi Sydney showcase storytelling cube | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Matthew Miller:  "Working with Google Play, M&C Saatchi Sydney has released a music video in an intriguing online format that invites the user to experience a story through the six facets of a cube."

Amanda Lane's curator insight, July 7, 2014 3:41 PM

This 3d cube presents six audio/video streams on the six faces of a cube. As the user rotates the cube in three dimensions, the audio streams mix and transition smoothly according to which face is most in view.

 

The technology driving this is WebGL and HTML5 soon to become familiar to us all, and bringing improved quality for accessing and viewing three dimensional environments.

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Here's the Wonderful Storytellers Ad by Google That Makes Us Smile

Here's the Wonderful Storytellers Ad by Google That Makes Us Smile | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Alex Billington:  '"We all love stories. We're born for them," says filmmaker Andrew Stanton (of Finding Nemo, Toy Story, Wall-E, John Carter) in this video that celebrates everyone who's ever had an idea, picked up a camera, or searched for a way to bring their story to life.'

Dr. Pamela Rutledge's curator insight, March 3, 2014 11:20 AM

Google's wonderful Storytellers Ad celebrates more than storytellers.  It celebrates the fact that previously specialized knowledge is available to everyone, liberating not just creativity but the belief that we can all tell our stories and people will listen.  The ad uses the narrative from Andrew Stanton's TEDTalk on storytelling, few people explain the fundamental nature of humans as storytellers better.

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The RSC's digital Midsummer Night's Dream: lunatic or inspired?

The RSC's digital Midsummer Night's Dream: lunatic or inspired? | Transmedia: Storytelling for the Digital Age | Scoop.it
Dominic Cavendish explains how a real-time, digital reimagining of Shakespeare's play will take place in Stratford and around the worldwide web this weekend.
The Digital Rocking Chair's insight:

Guess what I'm going to be doing this weekend?

Pam Colburn Harland's curator insight, June 22, 2013 8:29 AM

The whole project blows my mind!

Deanya Lattimore Schempp's curator insight, June 22, 2013 12:31 PM

Whoa!  

"In a ground-breaking initiative called Midsummer Night’s Dreaming, delivered in substantial part by Google’s creative division, the action will primarily be experienced at one digital remove through a dedicated website – dream40.org – which has already gone live. This site will anticipate, comment on and followShakespeare’s action – as enacted largely unseen by the RSC cast – using specially devised materials, whether it be tweets, animations or other postings, and will draw too on material supplied by the online world. In other words, it will be the buzz around the events – some of it generated by 35 ancillary characters, specially created for the occasion – that takes centrestage."


My favorite piece so far is Justin Snout's sound cloud poetry 

https://soundcloud.com/justin-snout-1/ ; :-)

Lindsey Carroll's curator insight, June 24, 2013 3:34 PM

anything that speads the work of Skakespeare must be good in my opinion.

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Google Maps: 'Use Caution - One Does Not Simply Walk Into Mordor'

Google Maps: 'Use Caution - One Does Not Simply Walk Into Mordor' | Transmedia: Storytelling for the Digital Age | Scoop.it
Google Maps has delivered a Hobbit howler with its quirky direction advice for curious Lord of the Rings fans.

 

[And, the same could be said about transmedia storytelling ... one does not simply "walk into" Transmedia Storytelling.  Note:  This article isn't actually about transmedia storytelling but is worth a read ... both for its humour and as an example of how good storytelling can fire the "transmedia imagination" in others.]

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Let it snow: Google search yields festive flurry

Let it snow: Google search yields festive flurry | Transmedia: Storytelling for the Digital Age | Scoop.it
Users searching for 'let it snow' greeted by cascade of snowflakes in their browser...

 

[I love Christmas ... it's like being in one giant immersive stortelling experience ... and, it comes with real-world presents LOL]

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Halloween Google Doodle Features Madcap Time-Lapse Video

Halloween Google Doodle Features Madcap Time-Lapse Video | Transmedia: Storytelling for the Digital Age | Scoop.it
You know there's something significant going on when there's a Google doodle on the company's home page, and this Halloween Google doodle is no exception. Watch what happens.

 

[Fun look at Google's Halloween Doodle over the years.]

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Google Plus as a Storytelling Platform

Google Plus as a Storytelling Platform | Transmedia: Storytelling for the Digital Age | Scoop.it

One great value of Google+ is that it makes a great platform for cultivating visibility.

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Google Wrapping Up Groundbreaking Deals To Launch 25+ Professionally Produced YouTube Channels: Debut In January

Google Wrapping Up Groundbreaking Deals To Launch 25+ Professionally Produced YouTube Channels: Debut In January | Transmedia: Storytelling for the Digital Age | Scoop.it

EXCLUSIVE: I’ve learned that Google has put Hollywood on notice to keep mum as it prepares to announce its big plan to redefine YouTube with 25 or so channels that will offer professionally produced news, information and entertainment.

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Jim Henson Google Doodle Lets You Try Your Hand at Digital Puppetry

Jim Henson Google Doodle Lets You Try Your Hand at Digital Puppetry | Transmedia: Storytelling for the Digital Age | Scoop.it
On September 24, Muppets creator Jim Henson would have been 75. And in his honor Google has rolled out its latest amazing Doodle a little early.
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Google TV Launching In Europe Early 2012: Transcript Of Eric Schmidt’s UK Lecture

Google TV Launching In Europe Early 2012: Transcript Of Eric Schmidt’s UK Lecture | Transmedia: Storytelling for the Digital Age | Scoop.it

If content is king, context is its crown. … And if you think all this is exciting, or frightening, remember, this is only the beginning.

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How Google Is Reimagining Books

How Google Is Reimagining Books | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Meg Miller:  "Editions At Play sees designers and authors working simultaneously to build a new type of e-book from the ground up."

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SDCC 2015: The Immersive World of Google’s Spotlight Stories

SDCC 2015: The Immersive World of Google’s Spotlight Stories | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Seth Rosenblatt:  "Using technology to develop new storytelling techniques may seem an odd fit for Google, but it’s no more unusual than anything else the company’s Advanced Technology and Projects division has produced."

Daniel Calabuig's curator insight, August 5, 2015 1:44 PM

 

Seth Rosenblatt:  "Using technology to develop new storytelling techniques may seem an odd fit for Google, but it’s no more unusual than anything else the company’s Advanced Technology and Projects division has produced."

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Google's 'Ingress' and 'Endgame': What's next?

Google's 'Ingress' and 'Endgame': What's next? | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Todd Martens:  "For Google, “Ingress,” born in the technology giant’s Niantic Labs, is just the beginning.  The company will later this year unleash another so-called augmented reality title, “Endgame,” this one a collaboration with author James Frey. “Endgame” is even more ambitious, as it exists first as a Frey-co-authored book (“Endgame: The Calling”) and seeks to ask questions regarding the future of technology and storytelling."

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Watch former Disney animator Glen Keane's stunning new short film, "Duet"

Watch former Disney animator Glen Keane's stunning new short film, "Duet" | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


WSJ:  "As part of Google’s ATAP project, “Duet” is the third in a series of short films called “Spotlight Stories,” which are created specifically for mobile devices."

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Inside The Making Of The First Google Glass Stop-Motion Film

Inside The Making Of The First Google Glass Stop-Motion Film | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


John Brownlee:  "The first animated feature made with Google's next-gen wearable headset is here. Here's how it was made."

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Augmented Reality: The Future of Multiplayer Gaming?

Augmented Reality: The Future of Multiplayer Gaming? | Transmedia: Storytelling for the Digital Age | Scoop.it

Alex DiFiori:  "There’s been a lot of buzz lately about Ingress, Google’s latest foray into online social networking. Instead of focusing on creating another facebook, Ingress is Google’s attempt at using that massive pile of data they’ve been collecting about us to use in a way that hasn’t really been done before, in an augmented reality game" ...

Guillaume Decugis's curator insight, November 29, 2012 8:13 PM

We could indeed ask whether online gaming isn't augmented reality's future. I'm not an expert with AR but it seems to me this promising technology is taking time to find massive scale applications. Not unlike voice recognition. Maybe gaming is the way to make it finally happen?

Nik Pregelj's curator insight, March 20, 2013 9:59 PM

This article looks at the google glasses and the possiblity of creating an Augmented reality where you can turn ANY real life environment into a 'battlefield' for first person shooting games just by wearing the glasses.

 

I think the fun factor of being able to turn any environment you want into a 'map' to game on and then play a first person shooter in it could definetly make this extremely successful. This could definately be the future and next level of gaming.

 

Although this new way of gaming could be extremely fun it may not be appealing to all gamers and/or porffesional and competitive gamers who prefer to be inside in a relaxed position instead of having to be physically active for long periods of time while they game.

 

This could be an issue as to how succesfull and widespread this new form of gaming will be with a lot of people not wanting to have to be physically active while they game. This could hinder the success however there could still and probably will be a huge market for this type of gaming with how immersive and interactive it is.

 

Theres also huge possibilities with advertising with this sort of gaming aswell.

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The Memory Glasses: Google's AR-Amped Specs Reveal A Brave, Branded New World

The Memory Glasses: Google's AR-Amped Specs Reveal A Brave, Branded New World | Transmedia: Storytelling for the Digital Age | Scoop.it
So what we're looking at is a genuine piece of Google high-tech goggle trickery that may be getting close to real production levels...
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YouTube Revamp Foreshadows Google’s Vision of Media

YouTube Revamp Foreshadows Google’s Vision of Media | Transmedia: Storytelling for the Digital Age | Scoop.it
Google’s streaming-video arm launched a complete site overhaul on Thursday, setting its sights squarely on reshaping the media landscape...
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Google TV: Second time's the charm?

Google TV: Second time's the charm? | Transmedia: Storytelling for the Digital Age | Scoop.it

After a lengthy quiet period, Google is talking about the next generation of its Internet TV platform ...

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Google Doodle Honors Late, Great Disney Artist Mary Blair

Google Doodle Honors Late, Great Disney Artist Mary Blair | Transmedia: Storytelling for the Digital Age | Scoop.it
There's a new Google Doodle, and this time it's a little unusual: Not only is it a tribute to a relatively little-known person but it is also, for the first...
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Google doodle celebrates birthday of Gumby creator Arthur 'Art' Clokey

Google doodle celebrates birthday of Gumby creator Arthur 'Art' Clokey | Transmedia: Storytelling for the Digital Age | Scoop.it
Stop motion animator came up with clay figure who had a 35-year run on television...
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Google+ searches to show celebrity endorsements

Google+ searches to show celebrity endorsements | Transmedia: Storytelling for the Digital Age | Scoop.it
Google+ to enhance search results with celebrity endorsements of sites linked to their brands...
Celebrity Endorsement's curator insight, September 25, 2015 11:22 AM

More Transparency is always good