If you are not targeting long tail keywords, you are missing out on a lot of traffic. Out of the 262,169 visitors that came to Quick Sprout from search engines in the last 30 days, 238,195 came from long tail terms.
Via Neil Ferree, malek
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My name is Neil Ferree and my site doesn't command nearly the visitor count as Neil Patel does but that doesn't mean I'm not a fan of targeting long tails in my SEO/SEM campaigns.
As a matter of fact, I am and have been a long tail marketer for awhile. Most recently, my radar is all over how to manage your social media presence and its derivatives, namely:
Searches related to manage your social media