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A step-by-step process for attracting, converting and monetising the most profitable customers in your market. Let’s start with a simple premise: all customers are not created equal. Some are dramatically more profitable than others. Via Daniel Watson, Pantelis Chiotellis 
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From
moz
In the past weeks I have been asked several times what my previews about SEO and marketing are for 2015. In this post, I'll use Lego as a shining example of just where we're heading. Via Pantelis Chiotellis, Webaholic
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"Here's what recently surveyed senior marketers shared about current trends and practices.
"Creating collateral is a top priority for B2B product marketing," states Kapost in the following infographic based on Regalix research. Some 80% of survey respondents cited it as their top priority. A total of 71% of surveyed marketers stated sales enablement, and 70% mentioned "defining position."
The most popular digital channels are websites (91%) and email (89%) followed by webinars (77%) and social media (76%)." Via Olivier Milo
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" You already know that well-researched, high-quality content is the backbone of a killer blog post. But don’t underestimate the importance of a strong visual component when you’re composing your latest and greatest update for your audience The human brain processes images in as little as 13 milliseconds - less than the blink of an eye. " Via Lauren Moss, Olivier Milo
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Great Article
I found it very useful.
PDGMan