The Freshsales CRM solution includes features such as:

• Auto enrichment, designed to save time and trouble by enhancing leads with social and publicly listed information;
• Lead scoring capabilities to identify high-potential leads via by lead property, website, in-app and email behavior;
• Real-time alerts on email opens, link clicks, and more;
• Built-in phone, which enables users to buy numbers, assign them to sales reps and start making calls within the platform; and
• Behavior analytics, which can help get the context sales teams need with intelligent tracking of the buyer’s journey.