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![How Risk-Averse Startups Win With Low-Cost Testing - Noah Kagan, CEO AppSumo.com [Video] | Startup Revolution | Scoop.it](https://img.scoop.it/qBf8di4V8S-FsyMCu_-B6zl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
The above video is a conversation between Tim Ferriss, several first-time entrepreneurs, and Noah Kagan, CEO of AppSumo.com. In this video, Noah — who was an early employee at Facebook and Mint.com — covers his risk-minimizing methodologies:
In the first 20 minutes:
- His career path, including failures.
- How he has used low-cost testing in his own ventures.
- Why focusing on the small things (even trivial things) is a big thing.
- Common mistakes and coping mechanisms of first-time founders (e.g. seeking multiple co-founders).
In the second 40 minutes:
- Live critiques (in some cases, constructive tear-downs) of real companies and entrepreneurs.
- How entrepreneurs can make the jump from theory to revenue… in real-time.
- How you can immediately stop “playing business” without customer contact."
Via Tania Kowritski
Interesting I would have not thought "risk averse" and entrepreneurs could go together so well, but Noah Kagan shares how he leverages out risk in the second 40 minutes of this excellent video for #startups.