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Snapchat Spectacles Brilliant F-ING Marketing - Curagami

Snapchat Spectacles Brilliant F-ING Marketing - Curagami | Startup Revolution | Scoop.it

Snapchat Spectacles
This Curagami post shares links to 10 recent posts about Snapchat's introduction of their picture taking glasses called Spectacles. From the Ray-Bans design to the vending machine introduction Snapchat is creating some of the best "new marketing" we've seen. 

The post shares more on how Snapchat is wiping the stain left after Google Glass away with fun, great marketing and design. Lots of lessons to learn here including don't even try to do everything. Create movements and ask for help instead. 

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Entrepreneurship Through Lens of Venture Capital: Jules Maltz, IVP On Customer Retention [video Stanford]

MS&E 71SI: Entrepreneurship through the Lens of Venture Capital: Disruption in Venture Capital The course explores disruption in venture capital and how successful startups navigate funding,...


Martin (Marty) Smith's insight:

This is a class at Stanford so it takes a bit for this video to get going, but stick with it as late stage investor Jules' thoughts on customer retention and his 5 Things are worth listening to. Great thoughts on "creating retention".


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Snapchat Eats the WORLD

Snapchat Eats the WORLD | Startup Revolution | Scoop.it

Snapchat V Twitter

To say Snapchat is eating Twitter's lunch may be a vast understatement. Twitter is awash in problems while Snapchat seems to be eating the world. 

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