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Blog Stores - Creating A @Curagami Woo Commerce Store

Blog Stores - Creating A @Curagami Woo Commerce Store | Startup Revolution | Scoop.it
From plus.google.com - September 8, 2015 12:19 PM

Blog Stores
I'm a little more than halfway through adding a +WooCommerce store to Curagami (you can see the bones of it here: http://www.Curagami.com ). This link is to a GPlus post that shares first impressions after three days work: 
https://plus.google.com/+MartinWSmith/posts/TJKMtdDqoUj 

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FedEx Ecommerce Conference Atlanta 4.16: Agenda & Details via @Curagami

FedEx Ecommerce Conference Atlanta 4.16: Agenda & Details via @Curagami | Startup Revolution | Scoop.it
From www.curagami.com - April 6, 2015 10:21 AM
I'm discussing Ask For Help: the New Collaborative, Curated and Community based Ecommerce at the FedEx Ecom Summit in Atlantic on 4.16.
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Crossing The Chasm Update - Geoffrey Moore Video

Crossing The Chasm Update - Geoffrey Moore Video | Startup Revolution | Scoop.it
From plus.google.com - December 30, 2014 9:18 PM

Great update by Moore. Key time codes include:

5:34 - the Lean Startup answer to Where's the Chasm.

11:00 - How Amazon is leveling the Walmart karma.

#toogood great update.

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Sound + Ecommerce Converts Better: Why Startup SoundCloud Will Rock Ecom

Sound + Ecommerce Converts Better: Why Startup SoundCloud Will Rock Ecom | Startup Revolution | Scoop.it
From martinmartysmith.com - July 10, 2013 7:12 PM
Why SoundCloud Will ROCK E-commerce . SoundCloud's Social Network for Sounds Do a test with me. Look at the REI tent product page picture above for 3
Martin (Marty) Smith's insight:

SoundCloud's Social Nets for Sounds
As a former Director of Ecommerce SOUND wasn't on my radar. Sound couldn't be on my radar then, I left my ecom job for Martin's Ride To Cure Cancer in the summer of 2010.

There was no way to curate sound three years ago. There is a brilliant way to curate sound now with @SoundCloud. This powerful app will ROCK ecommerce as this post shares.

Take the simple test on the linked post. Look at a REI tent page with and without sound and you tell me which is more appealing. Here's the BIG User Generated Content rub. Open up a "Sound Gallery" and ask customers to share sounds and pictures.

I included an example of Amazon's recent User Generated Content (UGC), "Share Your Images" ask. Amazon is late to the social UGC game with the exception of reviews was they've led. I think their lead in reviews is why Amazon didn't ask for much UGC (after a failed video review attempt).

Ecommerce merchants take note and CURATE sounds into your product pages and use the process of curating sounds as another great UGC ask.

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How To Build a Business Model Like Google, Facebook, Amazon and Apple

How To Build a Business Model Like Google, Facebook, Amazon and Apple | Startup Revolution | Scoop.it
From blog.startupprofessionals.com - March 12, 2013 7:16 AM

Via Robin Good, Gerrit Bes
Martin (Marty) Smith's insight:

Great advice in here even as I suspect it sounds easier than it actually IS :). 

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Tom Hood's curator insight, February 22, 2014 10:44 AM

is your next business model a platform?


This great blog post captured by curator Robin Good talks about platforms and the gang of four (Amazon, Google, Apple, and Facebook). 

 

"Today’s dizzying pace of change shows no signs of abating. If anything, it is likely to accelerate. So do everything you can to heed these lessons today, to be as prepared as possible for a vastly different tomorrow."


The ten lessons identified remind me also of the work of Rita McGrath (End of Competitive Advantage) who talks about six key areas in what she calls "The New Strategy Playbook":


1. Continuous Reconfiguration
2. Healthy Disengagement
3. Deft Resource Allocation
4. Innovation Proficiency
5. Discovery Driven Mindset
6. Entrepreneurial Career Management


and also the book, The Power of Pull...
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How Did We Make $30M Online? Books, People & Ideas - New Curagami Book Store

How Did We Make $30M Online? Books, People & Ideas - New Curagami Book Store | Startup Revolution | Scoop.it
From www.curagami.com - June 21, 2015 6:56 PM

Web Marketing Secrets
Want to know how we made over $30M online? Read our BOOKS and contribute your favorite Internet marketing reads in our new Curagami Book Store:

http://www.curagami.com/books.html

Send your favorite reads to martin(at)Curagami.com

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Competing With Amazon: Social Pricing via @Curagami

Competing With Amazon: Social Pricing via @Curagami | Startup Revolution | Scoop.it
From www.curagami.com - January 5, 2015 10:13 AM
Amazon is a monster, but SMBs & smaller merchants can compete playing David to Amazon's Goliath. We discuss online marketing tactics to compete with Amazon.
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How Netflix & Amazon Change Content Curation & What That Means For Startups

How Netflix & Amazon Change Content Curation & What That Means For Startups | Startup Revolution | Scoop.it
From www.scenttrail.com - December 28, 2013 2:08 PM

Netflix & Amazon play the online merchandising game differently than their bricks to clicks former print catalog or brick and mortar retailers. The WAY both these brilliant companies approach content creation and curation present opportunities for starts including:

* Create SaaS tools that spin and snip content in similar ways.

* Learn to tag information with new dimensions.

* Once data has new dimensions create merchandising tools.

* Increase the ease and use of predictive modeling online.

* Use cloud based computing to achieve more "server side" power.

* Make decisions in near real time.

* Create crowdfunding systems to relieve financial & operational pressure.

* Create User Generated Content engines such as Netflix's reviews-based "SMART" system. 

The content area is RICH with startup potential. Online merchants and their Software As A Service (SaaS) inbound content marketing cousins must find ways to spin and snip information into more and more powerfully intelligent "buyer assist" systems. 

Startups who find ways to convert DATA into information and information into buying aids have a rich future ahead. The future always converts better and we are about to take an order of magnitude leap in online conversion, engagement and merchandising thanks to a new generation of Netflix-like "merchandising" tools.   

 

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Amazon's M&A: From Goods To Software: Because Now IM Is About UNDERSTANDING

Amazon's M&A: From Goods To Software: Because Now IM Is About UNDERSTANDING | Startup Revolution | Scoop.it
From visual.ly - May 3, 2013 4:46 PM
This graph shows Amazon's growth as it acquired goods-based companies during it's earlier years and later started acquiring software-based companies.
Martin (Marty) Smith's insight:

Amazon's BIG Data
Not unlike THE WORLD Amazon's Mergers and Acquisitions show a shift from goods and services companies in the beginning to software now (can you say "predictive analytics").


Amazon has more #BIGDATA than it will ever be able to use. Now Amazon, like the rest of us, needs to UNDERSTAND thus the move from goods and services companies to software.

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