These days, it appears almost anyone can declare him or herself an expert at social media content. But falling for the self-promoting hype can be costly to your campaign — and your business".
Via janlgordon, John van den Brink
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If you define influence by the size of your Klout score, you can stop reading this right now. If you believe influence is driven by the creation of a re Via janlgordon 
Caroline Price's comment,
July 16, 2013 5:59 AM
yes...some people are worthy of respect; others less so...
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Do you use Twitter for your business? Are you wondering how Twitter can help you build relationships? To learn about Twitter marketing and how it can help your business, I interview Mark W. Schaefer for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting). In this episode, I interview Mark Schaefer, author of Return on Influence and The Tao of Twitter. He’s also a marketing faculty member at Rutgers University and he blogs at Grow. Via Martin Gysler, Mithuhassan
Emily's curator insight,
February 6, 2013 11:39 AM
Social Media has become an essential part of the Marketing Mix for virtually every business out there. Social Media can make a business go viral, when they are potentially geographically inadequate to do so otherwise. With these tips on how to market a business on social media, anyone can read them and know the basics to marketing your company.
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Some very interesting ways to improve your business in this year. [note mg] Social media is big in business circles and every business is scrambling to implement social media strategies to take advantage of this new opportunity. If your business is not already on the social media bandwagon, you still have time to create a social media strategy and start getting social. Here is a list of the top 30 ways your business should leverage social media this year. The list is by no means exhaustive and any other ideas you may have are welcome. Read more: http://www.instantshift.com/2012/03/28/30-ways-your-business-should-leverage-social-media-this-year/ Via Martin Gysler
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"If you define influence by the size of your Klout score, you can stop reading this right now..." Via janlgordon, Robin Good, Ivo Nový, Philippe Trebaul
Caroline Price's comment,
July 16, 2013 5:59 AM
yes...some people are worthy of respect; others less so...
Scoop.it!
Though some forward-thinking businesses are already using Instagram, chances are you aren't yet, and neither are your competitors. With its universal appeal, however, Instagram is not a medium marketers should ignore. And you'd better move quickly if you want to make an impact. Via Martin Gysler, Ivo Nový
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Since late 2010, StumbleUpon has been one of the top sources of social media traffic in the US, even surpassing Faceboook as a referrer.
In fact, using StumbleUpon to drive traffic to your site can produce some amazing results. According to Shell Harris, StumbleUpon basically built her website TopTenz. Here are some of her stumble numbers that she shared:
That’s huge traffic that can create some pretty lucrative income stream. The only problem is that traffic isn’t very targeted and your conversion may suck.
Read more: http://bit.ly/IlXic6 Via Martin Gysler
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Talent usually separates itself from the crowd. Social Media is no different. When you have become informative and dependable, people will begin to rely on your judgement.