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What are the best tools to measure social media influence?

What are the best tools to measure social media influence? | SocialMedia_me | Scoop.it

Everyone on social media is obsessed with influence. But how can you know for sure how influential you are? What does social media influence even mean – and how can you know when you’ve got it?

 
Alessandro Rea's insight:

Some people consider the number of followers, likes etc. as a good way to measure influence. But I honestly believe that numbers don’t mean a thing on social media unless they are backed up by other factors. Everyone can gather thousands of Twitter followers or Facebook Page likes. Many of them can be fake, bought or simply completely uninterested in your social updates or your opinions.

The truth is that the term is thrown around a lot, but even the most influential social media users have a hard time agreeing on an universal meaning for “social media influencer”. In my opinion, influence is all about engagementand how people are responding to your social media updates. Do you get lots of retweets and shares whenever you post a new update? Are people coming to you with questions and looking for your help? Are other social media users recommending you and your work?

joanna prieto's curator insight, November 5, 2013 11:43 AM

Have a look and share!

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How To Gain True Influence by Leveraging the Power of Relationships

How To Gain True Influence by Leveraging the Power of Relationships | SocialMedia_me | Scoop.it

"If you define influence by the size of your Klout score, you can stop reading this right now..."


Via janlgordon, Robin Good, Ivo Nový, Philippe Trebaul
Intriguing Networks's curator insight, July 1, 2013 6:45 AM

Great stuff

Caroline Price's comment, July 16, 2013 5:59 AM
yes...some people are worthy of respect; others less so...
Therese Matthys's comment, July 16, 2013 12:34 PM
Caroline - so true!
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Who Are The Top 50 Social Media Power Influencers, 2013? - Forbes

Who Are The Top 50 Social Media Power Influencers, 2013? - Forbes | SocialMedia_me | Scoop.it
Who are the top 50 social media influencers for 2013?
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5 Ways You May Be Ruining Your Online Reputation | Social Media Today

5 Ways You May Be Ruining Your Online Reputation | Social Media Today | SocialMedia_me | Scoop.it
It’s easy to lose your good name in real life through misconduct or bad behavior, but at least the fallout is generally contained within a relatively small geographical area. On the internet? Not so much.

Via Ivo Nový
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How to Improve Your Klout Score — and Why You Should Bother

How to Improve Your Klout Score — and Why You Should Bother | SocialMedia_me | Scoop.it
A Klout Score is a number given to measure influence in digital networks like Twitter, Facebook and Google+. It's important to businesses and individuals.
Alessandro Rea's insight:

You tweet, you post, you share, you comment and you like, but how much influence do you really have online? If you're one of the 400 million social media users with a Klout score, that question shouldn't be hard to answer.

 

Klout — a San Francisco-based company founded in 2009 — assesses online influence by using data from Twitter, Facebook, Google+, Instagram and several other social media platforms. Each user is assigned a Klout score between one and 100. 

 

The higher your score, the more influence you're believed to have within your digital networks.

The higher your score, the more influence you're believed to have within your digital networks.


 http://mashable.com/2013/10/22/improve-your-klout-score ;

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How To Leverage the Science of Relationships to Gain True Influence

How To Leverage the Science of Relationships to Gain True Influence | SocialMedia_me | Scoop.it
If you define influence by the size of your Klout score, you can stop reading this right now. If you believe influence is driven by the creation of a re

Via janlgordon
Intriguing Networks's curator insight, July 1, 2013 6:45 AM

Great stuff

Caroline Price's comment, July 16, 2013 5:59 AM
yes...some people are worthy of respect; others less so...
Therese Matthys's comment, July 16, 2013 12:34 PM
Caroline - so true!
Rescooped by Alessandro Rea from AtDotCom Social media
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5 Reasons Why Social Media Is So Influential [INFOGRAPHIC] - AllTwitter

5 Reasons Why Social Media Is So Influential [INFOGRAPHIC] - AllTwitter | SocialMedia_me | Scoop.it

Social media is everywhere.

Facebook, YouTube, Google+, Twitter and LinkedIn collectively have billions of users, and they’re getting bigger and more important each and every year.


But what is it that makes them so influential?


Via John van den Brink
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Beyond Klout: Better Ways To Measure Social Media Influence

Beyond Klout: Better Ways To Measure Social Media Influence | SocialMedia_me | Scoop.it
Influence online is as hard to objectively define (and effectively protect) as it is increasingly critical for businesses and individuals. Here's a need to know under-the-radar service that can help you measure and track your online reach.
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