Social Marketing Revolution

Note the absence of Ecom sites here. Comments and reviews are critical in a post-panda SEO world, so Ecom sites would be well advised to #StealThis from some of these comment sections. Comments are beaautifully self perpetuating.

When you ask for them you get more. When you don't you send 2 bad signals - websites without comments say we don't care what you (our potential customers) think and they push comments to other sites such as Yelp (bad idea).

The more social we become the more important a great comments area promoted by the kinds of hooks and gamification that pull comments from reluctant visitors must be in place to win.