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Scoop.it!
In the past few years, businesses have rushed to use social media. About 94 percent of all businesses now use some form of social media to promote their brand and engage with customers. To be successful businesses need to define their social media goals, know their online audience and have to realize that social media is a marathon not a sprint. Via Lauren Moss, Vincent Bastide, sophiedesc
Martin (Marty) Smith's insight:
Interesting infographic confirming a trend we see in content marketing too. B2C accounts are slight laggards to their B2B cousins on social media usage and pickup. I have three secret theories about social media: 
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This is just a data analysis how we use the social media. What we use, how we use it, when we use it, etc.
Just a simple infographic about the social media analysis. How we use it and what do we use it. It is very important which tool is the best to use and who uses it the most. That's how we get general information all over the world.
Great insights into the growth of social media in business with hints of how education could strengthen their programs to further engage parents, students, and the community at large.