Social Media and its influence
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Social Media and its influence
Social Medias and its influence...
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Facebook Finally Lets Its Firehose Be Tapped For Marketing Insights Thanks To DataSift | Social Media

Facebook Finally Lets Its Firehose Be Tapped For Marketing Insights Thanks To DataSift | Social Media | Social Media and its influence | Scoop.it

Twitter's firehose of tweets has long been offered as a goldmine for businesses trying to understand how to improve or market their products, and now Facebook will allow privacy-safe peeks at its treasure trove, too. Today Facebook launched a new insights product called “Topic Data” in the U.S. and U.K. with the help of brand analytics leader DataSift.


Gust MEES's insight:
Twitter's firehose of tweets has long been offered as a goldmine for businesses trying to understand how to improve or market their products, and now Facebook will allow privacy-safe peeks at its treasure trove, too. Today Facebook launched a new insights product called “Topic Data” in the U.S. and U.K. with the help of brand analytics leader DataSift.
Gust MEES's curator insight, March 12, 2015 12:05 AM

Twitter's firehose of tweets has long been offered as a goldmine for businesses trying to understand how to improve or market their products, and now Facebook will allow privacy-safe peeks at its treasure trove, too. Today Facebook launched a new insights product called “Topic Data” in the U.S. and U.K. with the help of brand analytics leader DataSift.


donhornsby's curator insight, March 12, 2015 9:55 AM

(From the article): Surprisingly enough, Facebook is giving DataSift the keys to the castle for free in exchange for helping it rapidly break into the market with the startup’s tech and relationships. DataSift will charge analytics firms a fee for queries, who will then mark up the price and sell it to brands.

 

If brands find the data valuable, it could draw them and their ad budgets closer to Facebook. Until now, Facebook has largely been a black box inside a walled garden. Marketers didn’t know what was said inside. DataSift and Topic Data let them peer inside.

Renea Hanks's curator insight, March 13, 2015 8:33 PM

This is awesome because we need better data from the Facebook to understand how to improve. We are always striving to do more and better. This helps us do that also on a larger scale.

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The Guide To 88 Social Media & Monitoring Tools

The Guide To 88 Social Media & Monitoring Tools | Social Media and its influence | Scoop.it
Great list by SocialMedia8 and ViralBlog...

 

#8 Might be your lucky number today. It’s certainly the lucky number for SocialMedia8. They were willing to share 88 of the 600 social media and social monitoring tools they have mapped. Tools that might offer you powerful analytics and actionable insights across many of your markets…

 

Read more:

http://www.viralblog.com/social-media/your-guide-to-88-social-media-monitoring-tools/

 

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The Three C’s of Marketing Your Brand: Content, Curation, and Clients « Anise Smith Optimized

The Three C’s of Marketing Your Brand: Content, Curation, and Clients « Anise Smith Optimized | Social Media and its influence | Scoop.it

 

 

Anise Smith of Anise Smith Marketing, New Media Marketing Expert using QR Code Marketing, SMO, SEO, Mobile Web, Web Analytics and more to take Marketing to another level.

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Scoop.it Content Director | Content Marketing Software

Scoop.it Content Director | Content Marketing Software | Social Media and its influence | Scoop.it
Plan, source and distribute content to get measurable results. Save time and get more impact through content.
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Plan, source and distribute content to get measurable results. Save time and get more impact through content.


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The State of Social Media & Social Media Marketing 2012-2013

This presentation is a 2012 mid-year update and complement to the original "State of Social" presentation by Esteban Contreras: http://slidesha.re/stateofsocial...
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