Facebook’s Clubhouse ‘competitor’ is here, and it’s called Hotline | #SocialMedia | Social Media and its influence | Scoop.it

It was only a matter of time: Facebook today launched an experimental Clubhouse competitor called Hotline, looking to capitalize on the increasingly popular social media format.

As reported by TechCrunch, Hotline was developed by Facebook’s NPE (New Product Experiment) division, which regularly doles out apps with new ideas (or, in this case, not so new). That said, Hotline does have a few features to differentiate itself from Clubhouse and Twitter’s Spaces.

Most notably, it supports video and will allow participants to toggle video when asking a question, although that feature isn’t live yet. Video appears to play a secondary role to audio though, as streams are presented in small circles the size of a profile image, rather than taking up a big chunk of the screen a la Twitch.

Users can opt to only listen in on the conversation, or be active participants, with a strong emphasis on the question and answer aspect. The app is being helmed by Eric Hazzard, who had previously developed the Q&A  app tbh, which was acquired by Facebook in 2017.

Hosts can remove questions and participants from the session, of course. Facebook is also moderating the app in its early days.

 

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