Public Relations & Social Marketing Insight

I’m a huge fan of hashtags!

They boost my reach on social media & help me monitor what my target audience is talking about.

But I also use hashtags when brainstorming new blog ideas & optimizing content for the right marketing channels.These are the 5 types of hashtags I’ve had the most success with:

1. Related Hashtags
2. Local Hashtags
3. Event Hashtags
4. Holiday Hashtags
5. Brand Hashtags

In this post, I analyze how these hashtags work for me & how you can use hashtags to crank up your content marketing!...

Hashtags are used on social media channels and are important in your business – you may be missing a trick if you’re not using them.

But…

…if you use the wrong ones, you need to get off that path you are driving down.

So let’s figure how how to identify popular hashtags…

First… let’s talk about what hashtags are and why you need them!

You can see an example of a hashtag used by hostgator in their tweet i.e #getrealcat.If you’re running a blog then you should have to learn the importance of hash-tags as they can bring massive traffic from social networking websites especially twitter to your blog. Its very easy to find the most trending hashtags for social media websites and I will tell you about top 5 websites which will greatly help you in finding the most popular hashtags....

...We’ve all heard of them; the brands that have spotted a hashtag trending and, keen to cash in (quite literally!), have quickly thrown together a self-promotional tweet, attached said hashtag and excitedly pressed ‘tweet’ – only to find themselves in a bath-load of hot water. Or the brands that hurriedly created their own hashtag as part of their social strategy and failed to think twice before unleashing their creation to the social-stratosphere, only to be left red-faced and facing a very public social backlash.When hashtags go wrongHere are five of the best (or worst!) hashtag howlers we’ve come across at The Social Penguin...