Public Relations & Social Marketing Insight
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Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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20 Free Tools Your Small Business Should Be Using Today

20 Free Tools Your Small Business Should Be Using Today | Public Relations & Social Marketing Insight | Scoop.it
From www.pcmag.com - May 4, 2017 10:17 AM

Software doesn't have to be expensive for small to midsize businesses (SMBs). To help you celebrate National Small Business Week, here are 20 free tools to get your SMB up and running.


Via Daniel Watson, Jeff Domansky
Jeff Domansky's insight:

Good list of social media tools.

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Jeff Domansky's curator insight, May 4, 2017 10:15 AM

Good list of social media tools.
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7 Tools That Will Change the Way You Do Business Forever

7 Tools That Will Change the Way You Do Business Forever | Public Relations & Social Marketing Insight | Scoop.it
From tech.co - November 30, 2013 9:13 AM

The best part about doing business today is that this era rocks. Now is simply the best time for you to start a business – not so much because of the state of economy, or for the fantasy that almost everyone seems to have enough disposable income to buy what you have to sell.


It’s because technology is at its best right now and every entrepreneur – no matter how small the business is – can look and feel just as big as any of the business behemoths out there.


Given the quantum of information available and the incredible power of the medium that the Internet is, you’ve got to spend a lot of time just to come up with excuses for not using what you have at your disposal. If you are looking for some really awesome tools for your business, here’s a list you could bookmark:...

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I use many of these tools personally and they're essential for every organizer or online enterprise.

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Advice For Building A Global Tech Company In The Middle Of Nowhere

Advice For Building A Global Tech Company In The Middle Of Nowhere | Public Relations & Social Marketing Insight | Scoop.it
From www.fastcompany.com - May 1, 2013 2:25 AM

Is relocating your nascent company to a startup hotbed worth the price of admission A Renobased entrepreneur weighs the pros and cons....

 

... Creating a startup is hard enough without the additional expense and stress of moving, of not having friends and family around, and of not knowing where the best restaurants are. So I decided I had to make my new venture work in the place where I was already established.

 

My point is that while there are benefits to planting yourself in a hub, there are plenty of advantages to setting up shop in a more isolated place. For starters, when I started ShortStack three years ago, I already knew where the best brew pub in Reno, Nevada was--so I haven’t wasted any time or money on bad beer! Here’s how to start a business wherever you are...

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Good storytelling about small business challenges and choices.

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10 Questions to Ask Before Determining Your Target Market | Entrepreneur.com

10 Questions to Ask Before Determining Your Target Market | Entrepreneur.com | Public Relations & Social Marketing Insight | Scoop.it
From www.entrepreneur.com - April 15, 2013 9:45 AM

A guide to understanding your customers and how your product meets their needs.... The better you understand your customer, the faster your business will grow. But new ventures often struggle to define their target market and set their sights too broadly. "We often overestimate the market size, and in many cases there may not be one at all," says Robert Hisrich, director of the Walker Center for Global Entrepreneurship at the Thunderbird School of Global Management in Glendale, Ariz. Here are 10 great questions that can help you determine whether you have a target market and what it is...

Jeff Domansky's insight:

Great questions and useful small business social marketing advice.

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The Best Advice I’ve Learned Running My Business…

The Best Advice I’ve Learned Running My Business… | Public Relations & Social Marketing Insight | Scoop.it
From www.businessbewareshow.com - October 25, 2012 2:32 PM

Running a business, especially in the early days of getting it up and running, can be a tough and lonely endeavour.

 

It is in the nature of many new entrepreneurs, to only listen to their own voice, and to initially not take advantage of the advice of others who have gone before them.

 

This good article, provides tips from 59 small business owners and entrepreneurs, and any entrepreneur should find several that will be very useful to them as they progress on their own journey.


Via Daniel Watson
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The Most Effective Tips for Designing an Awesome Business Card

The Most Effective Tips for Designing an Awesome Business Card | Public Relations & Social Marketing Insight | Scoop.it
From www.medianovak.com - May 19, 2014 10:56 PM

 A business card is an important part of your successful marketing plan. For its size and cost, it’s probably the most important part. Of course, you can’t expect your business card to tell the whole story about your business. A good business card design must be approached with great care to obtain as well as get the attention of new clients to purchase the item or service you are selling.


A good business card should not be taken for granted as an item for announcements, connecting with your clients or a way for you to achieve new connections. Since your card will speak for you long after your meeting is over, think of your business cards as your sales force; they need to reflect your company and your product the way you would....

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Just the basics of biz card design and some tasty examples.

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7 Shortcuts for Building an E-Commerce Startup to $1M in 12 Months - Clarity

7 Shortcuts for Building an E-Commerce Startup to $1M in 12 Months - Clarity | Public Relations & Social Marketing Insight | Scoop.it
From blog.clarity.fm - August 28, 2013 2:41 AM

This isn’t any of that wishy-washy BS. Winter shows you 7 crucial shortcuts for building an e-commerce site that made $1M in revenue in a cool 12 months.


If you had 18 months to make a million dollars, what would you do?


One entrepreneur, Justin Winter, is deciding to sell candles with a twist. And he’s projected to hit that milestone of making those millions.


Justin Winter is one of our hottest experts in e-commerce marketing on Clarity. Why?


Winter built a $12M run rate in 18 months for his startup


He is the co-founder and CEO of Diamond Candles, a bootstrapped, vertically integrated online home fragrance brand


Diamond Candles has been recognized as an Internet E-Retailers 2013 “Hot 100” e-commerce sites alongside Warby Parker, Bonobos and Sneakpeeq...

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Insight and inspiration... and a great reminder that social business can succeed.

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Twitter True Story ~ Social Media & Entrepreneurialism | Social North

Twitter True Story ~ Social Media & Entrepreneurialism | Social North | Public Relations & Social Marketing Insight | Scoop.it
From socialnorth.com - April 29, 2013 9:49 AM

As I look at where I am now, more than 18 months into my business, I am amazed. I have awesome clients, I just experienced my busiest month yet in April 2013, I have had the opportunity to inspire thousands of people through speaking engagements, including the 140 Conference in Montreal, which was another opportunity that arose through Twitter. I am producing our third Toronto Impact99 HR Summit, bringing 99 more business leaders together to ignite change in the workplace. I know I couldn’t have done any of it without social media. I also know I’m not alone. I believe that if organizations don’t find ways to engage their talent more successfully, offering purpose, autonomy and impact, they will lose top talent to entrepreneurialism. Twitter is only 140 characters away and there are stories like mine everywhere....

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This entrepreneur shares a heartfelt story about her path to social media success using the help of Twitter.

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3 Social Media Tools That Improve the Sales Cycle | Social Media Examiner

3 Social Media Tools That Improve the Sales Cycle | Social Media Examiner | Public Relations & Social Marketing Insight | Scoop.it
From www.socialmediaexaminer.com - April 15, 2013 9:35 AM

Here are three tools to help you generate revenue with social media. They will help you collect, manage and filter information to build relationships and make sales....

 

Do you want more leads from your social efforts? Did you know there are great social media tools that make the sales process easier? 

 

In this article, I’ll review 3 tools to help you get the information you need to generate revenue from your social media activity...

Jeff Domansky's insight:

Who doesn't want to be more efficient? Three really useful social media sales tools.

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