Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
 Your new post is loading...
Your new post is loading...
Scoop.it!
TapInfluence has created an influencer marketplace and platform that automates the process of identifying, distributing and measuring influencer marketing campaigns. eMarketer’s Yory Wurmser spoke with Rustin Banks, TapInfluence’s co-founder and chief product officer, about the evolution of influencer marketing into a media channel with audience targeting and offline attribution.... 
No comment yet.
Sign up to comment
Scoop.it!
An interview of the CEOs of Gist, Viral Heat, and Klout. The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. You just need to know where to find it. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison....
Jeff Domansky's insight:
According to Jay Baer: "Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison."
Lori Wilk's curator insight,
December 30, 2013 4:13 PM
Have you checked your influence stats today?Got influence? |
Scoop.it!
Seth Grimes goes into detail on how you can use promoted tweets to study competitive positioning and identify influencers around particular topics of interest.
Jeff Domansky's insight:
Interesting way to gather influencer data and insight.
|
Learn more about influence marketing with this interview of the CEO of Tapinfluence.