Digital Coupons Drive Sales | VR Marketing Blog | Public Relations & Social Marketing Insight | Scoop.it

Everyone loves a deal. This infographic from the folks at Vouchercloud outlines the growth in digital coupons, who’s using them and how they’re being used.


Here are some highlights:

- The use of coupons during a shopping experience has risen from 63% to 92% in just the past five years, and a lot of this growth has been driven by online coupons.

- Consumers have greater access to online coupons through email, shared through social media, and online via a plethora of coupon-specific websites....