Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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75 Benefits of Social Marketing

75 Benefits of Social Marketing | Public Relations & Social Marketing Insight | Scoop.it

How many benefits of social marketing can you think of?


Social media can be used in so many ways – to develop your brand, increase SEO rankings, distribute content, acquire leads, and more. While many blogs talk about these benefits, there are very few that attempt to outline the “big picture” of social media or a comprehensive list of its benefits.


I decided to take a stab at it and ended up with 75 benefits of social media marketing. Below is an infographic with a compiled list of benefits. Check it out and see which benefits your brand is potentially missing on social media....

Jeff Domansky's insight:

Great list of social marketing benefits.

Marco Favero's curator insight, August 1, 2015 9:25 AM

Grande elenco delle prestazioni di marketing sociale.

http://www.scoop.itantonioormachea's curator insight, August 1, 2015 9:36 AM

Great list of social marketing benefits.

Jean-Pierre Blanger's curator insight, August 2, 2015 5:37 AM

Great list of social marketing benefits.

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Marketing has been too undisciplined - New Media and Marketing

Marketing has been too undisciplined - New Media and Marketing | Public Relations & Social Marketing Insight | Scoop.it

Marketing can be downright self-indulgent.


If you want proof that most CMO’s are clueless look no further than the social media bubble.  The hype sucked in a lot of marketing dollars and only now are brands starting to really question the value of a “fan” or a “follower” on social media.  


In the meantime a national retailer recently stated that, in the food channel, POP displays placed in aisles increased conversion by more than 50% and he wondered why more brands were not focusing in on purchase decisions which are often made in the store....

Jeff Domansky's insight:

Have you got time for a quick social media reality check? Worth reading.

Idris Grant's curator insight, May 16, 2014 9:51 AM

Worthwhile reading...