Public Relations & Social Marketing Insight

Nonprofit marketers are using more content marketing tactics, social media platforms, and paid methods of content promotion than last year – and, generally speaking, they’re becoming more effective in many of these areas, and in particular, with how effectively they use tactics.

Yet, in terms of overall effectiveness, only 26% say they’re effective – a drop from last year when about one-third of marketers said they were effective. Our new report, Nonprofit Content Marketing 2016: Benchmarks, Budgets, and Trends – North America, produced in association with Blackbaud and sponsored by FusionSpark Media, reveals this insight and much more.

These are all good reasons. Heck, I choose not to do things every day because of time or because they’re not part of my business goals. I get it.

But what these nonprofit professionals may not realize is the tremendous boom blogging can be for their careers. If they only knew how blogging could improve and impact their careers! If they did they would find the time, explore the possibilities and make blogging a priority.

Today, I have my work cutout for me!

Here are five ways blogging can grow your nonprofit career - and might just lead to another exciting career!...