Public Relations & Social Marketing Insight

The way we build links has changed quite a lot over the past decade, but links themselves are no less valuable.

Like me, you may remember the early days of online marketing, when generating backlinks to a website was as simple as requesting links from link farms and other sketchy sources. Google put a stop to that, so generating backlinks for a brand-new website is a bit trickier these days.

That doesn’t mean that it’s impossible, though. The sooner your site has a decent number of backlinks from authoritative, high-quality websites, the sooner its performance on the major search engines will improve.

Although this is largely a waiting game, there are things you can do right now to generatefirst-rate backlinks to your new site. Follow the advice here, and you can easily generate upwards of 100 authoritative andrelevant backlinks to your new site in just 30 days....

Link building isn’t black and white, is it?

There are so many methods you could be using, but it feels like each one has been… well, overused. Frustrating, isn’t it?

However, I believe there are a lot of strategies out there that you’re not using — either because you have forgotten about them or are simply neglecting them. And they could make all the difference in your rankings.

If you want to find out the five you’ve been neglecting the most, read on…...