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Online Marketing is a new challenge in a web technology era...It gives you more enthusiasm, energy and leadership towards great benefits.
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Casino Breaches Expose Why Identity Management Is at a Crossroads

Casino Breaches Expose Why Identity Management Is at a Crossroads | Online Marketing Tools | Scoop.it
From marketingscooops.blogspot.com - November 8, 2023 8:06 AM
Casino Breaches Expose Why Identity Management Is at a Crossroads By now, many have heard about the massive cyberattacks that affected casino giants MGM Resorts and Caesars, leaving everything from room keys to slot machines on the fritz.
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Big Tech Privacy Moves Spur Companies to Amass Customer Data

Big Tech Privacy Moves Spur Companies to Amass Customer Data | Online Marketing Tools | Scoop.it
From onlinemarketingscoops.com - December 2, 2021 12:13 PM
Marketers are staging sweepstakes, quizzes and events to gather people’s personal information and build detailed profiles. New privacy protections put in place by tech giants and governments are threatening the flow of user data that companies rely on to target consumers with online ads.


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Amazon Funds Its Empire By Squeezing Its Marketplace Sellers

Amazon Funds Its Empire By Squeezing Its Marketplace Sellers | Online Marketing Tools | Scoop.it
From onlinemarketingscoops.com - December 10, 2021 6:53 AM
Amazon has always presented its Marketplace, where outside businesses sell products through Amazon’s platform, as one of its biggest success stories: mutually beneficial to Amazon, sellers, and customers alike. But a new report says those benefits are increasingly lopsided — in Amazon’s favor.
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Amazon And Walmart Slug It Out For Retail Supremacy As Pandemic Boosts Sales For Both Giants

Amazon And Walmart Slug It Out For Retail Supremacy As Pandemic Boosts Sales For Both Giants | Online Marketing Tools | Scoop.it
From onlinemarketingscoops.com - May 15, 2021 6:18 AM
In 2020, the pandemic provided a powerful sales boost for both of retail’s two biggest companies. Walmart’s WMT +0.9% annual revenue last year rose 6.7% to $559.15 billion. It was the fastest top l…
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