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A useful collection of statistics about digital marketing, including: -Emails opened on smartphones & tablets has increased 80% over the past six months. - a post with more than 1,500 words receives 68.1% more tweets and 22.6% more Facebook likes. - Viewers retain 58% of what they see but only 10% of what they read - 20% of people will read text while 80% of people will watch a video with the same exact content. More statistics at the link... Via Lauren Moss
Bart van Maanen's insight:
De veranderingen in online gedrag en technologie gaan snel. Deze infographic geeft daar wat actueel inzicht in. Opmerkelijk is dat het laatste half jaar een stijging wordt gezien van 80% in het openen van e-mail op mobiel en tablet. 
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![The Digital Marketing Trio Of 2013 [Infographic] | Online tips & social media nieuws | Scoop.it](https://img.scoop.it/EtLJxAuiaky8HblTjaAYozl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Digital marketing has become one of the most focused on streams of marketing in the last few years. Three of the biggest digital marketing issues include social network marketing, mobile, SMS marketing, and content marketing. Here’s a brief look at each: Social Network Marketing As a marketing, you can rely on social media to connect, engage, and build relationships with current and potential customers. Mobile / SMS Marketing Mobile marketing is a term that covers several different methods of marketing through mobile devices. Mobile marketing can take several different shapes but one of the most popular is SMS marketing. Content Marketing Content marketing is the development of interesting and helpful materials to engage customers and clients. Examples of content can be blogs, infographics, online tools, YouTube videos etc.
This infographic displays some eye-opening statistics about these 3 digital marketing streams and might get you thinking more about including these streams into your marketing mix. Via Lauren Moss
Ennio Martignago's curator insight,
August 29, 2013 3:01 AM
Sociale, Mobile e… Contenuti (!!!). Il terzetto di punta dell'anno in corso (e ml'olio solo di questo) 
Ubleam's curator insight,
August 29, 2013 3:47 AM
So do you use the smart logo : http://pinterest.com/ubleam/ |
Very interesting set of stats!