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After the first introductory article on using brochures and leaflets to promote a translation business, this week I’d like to concentrate on discussing what should be included in a leaf;et or brochure promoting your translation services. While there are no set rules and often breaking the usual pattern will grab the reader’s attention, we still should include some basic elements.
The specific layout and order of the contents will depend on the format you pick. For PDF brochures, you may very well go with A4, while printed brochures will often be smaller and tri-fold.
