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Blogging has now become the standard for any business, be it a B2C or B2B company. It's one of the best ways to get your brand out there and connect with its customers as well as get in new business.
Despite different social media networks coming and going, one thing that always remains constant are blogs. The reasons are simple, they live on your own site, you control the content and they show up in search results. A good business blog is a place to communicate the latest news from your brand, drive business leads and to create content that gets shared far beyond your own blog.
As you will see from the list below, there are a wide number of tools that can be used to blog, no matter what standard you are at and you can customize the look and feel of your blog to fit in with your business as you see fit.
While blogging might seem daunting at first, you’ll find that the more you get into it, the easier it gets and the more you can pick up and apply to your own blog.
Just follow these tips and you will have a killer business blog.
