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Exhibitors are Becoming Younger and More Inventive

Exhibitors are Becoming Younger and More Inventive | MarketID Market Pulse | Scoop.it
New Freeman research digs into evolving exhibitor roles. They're younger, more female, and driven by a broader set of objectives.
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MarketID Market Pulse
News from the North American Global Meeting Community
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Why Hiring Managers Are Widening Their Gaze Away From The Ivies

Why Hiring Managers Are Widening Their Gaze Away From The Ivies | MarketID Market Pulse | Scoop.it
To be invested in event planning means that you are not only focused on popularizing your brand, but more significantly, providing value for your guests.
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Report: Meeting Planners Anticipate Attendance Increase

Report: Meeting Planners Anticipate Attendance Increase | MarketID Market Pulse | Scoop.it
Meeting planners remain optimistic about growing attendance in the coming years, according to a new survey.
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Exhibitors are Becoming Younger and More Inventive

Exhibitors are Becoming Younger and More Inventive | MarketID Market Pulse | Scoop.it
New Freeman research digs into evolving exhibitor roles. They're younger, more female, and driven by a broader set of objectives.
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How Compression is Reshaping the Meetings Industry

How Compression is Reshaping the Meetings Industry | MarketID Market Pulse | Scoop.it
The number of potential dates to host meetings has shrunk, making it difficult for budget-conscious groups to compete for peak days.
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New Data Shows Growth in Event Jobs

New Data Shows Growth in Event Jobs | MarketID Market Pulse | Scoop.it
New data suggests a return to pre-pandemic event job levels is near, with two-thirds of these positions being filled by newcomers.
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The Bright Future of Meetings and Events

The Bright Future of Meetings and Events | MarketID Market Pulse | Scoop.it
A virtual audience assembled Wednesday for the fifth edition of the Skift Meetings Future of the Events Industry 2024 summit. The event featured 11
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The Meeting Professional - Wellness at events: Relaxed and recharged

The Meeting Professional - Wellness at events: Relaxed and recharged | MarketID Market Pulse | Scoop.it
Pandit Dasa believes having back-to-back sessions isn’t very productive when it comes to wellness at events.
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Accor CEO: 'I Was Wrong' on Predicted Corp. Travel Cuts | Business Travel News

Accor CEO: 'I Was Wrong' on Predicted Corp. Travel Cuts | Business Travel News | MarketID Market Pulse | Scoop.it
Sebastien Bazin recants on his prediction that a certain percentage of corporate travel would be forever displaced by Zoom and other tech solutions.
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Travel Managers’ 2024 Predictions: 3 Takeaways

Travel Managers’ 2024 Predictions: 3 Takeaways | MarketID Market Pulse | Scoop.it
GBTA’s 2024 Outlook Poll reveals business-travel momentum but also a number of major issues potentially slowing gains in travel volume and spending.
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Revisiting Skift Meetings' 2023 Predictions 

Revisiting Skift Meetings' 2023 Predictions  | MarketID Market Pulse | Scoop.it
January is a time to reflect on the previous year's highlights and look ahead to a new year. We made seven predictions for 2023. Here they are and how
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Shaking Up Event ROI Measurement

Shaking Up Event ROI Measurement | MarketID Market Pulse | Scoop.it
Vendelux's Event ROI Index is an attempt to inject scientific rigor into the often-ambiguous world of measuring event return on investment.
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Meetings Industry Forecast 2024 | Northstar Meetings Group

Meetings Industry Forecast 2024 | Northstar Meetings Group | MarketID Market Pulse | Scoop.it
Event planner expectations are running high — as are projected costs.
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Maritz CEO Focused on AI and Recruiting as Brand Consolidates

Maritz CEO Focused on AI and Recruiting as Brand Consolidates | MarketID Market Pulse | Scoop.it
Maritz Holdings is focused on rebuilding its workforce and implementing AI as it looks to combine all its brands.
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Meeting Boom Continues as Laptop Luggers Hit the Road

Meeting Boom Continues as Laptop Luggers Hit the Road | MarketID Market Pulse | Scoop.it
A meeting boom is in full swing. Meetings are taking up 31.1% more space and have increased in attendance by 25% compared to last year.
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Maritz Reveals Trade Show Registration Trends

Maritz Reveals Trade Show Registration Trends | MarketID Market Pulse | Scoop.it
Registration trends show that attendees are still registering for events later than before the Covid pandemic. The sense that attendees are waiting longer
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Northstar/Cvent Meetings Industry PULSE Survey | Northstar Meetings Group

Northstar/Cvent Meetings Industry PULSE Survey | Northstar Meetings Group | MarketID Market Pulse | Scoop.it
Meetings business is booming worldwide and industry indicators are trending upwards.
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Trade Show Booths: 100 Best Ideas

Trade Show Booths: 100 Best Ideas | MarketID Market Pulse | Scoop.it
Boring booths don’t attract visitors or increase sales. But coming up with new ideas doesn't have to be costly or time-consuming.
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‘Programming Stellar Content That Connects With an Audience’

‘Programming Stellar Content That Connects With an Audience’ | MarketID Market Pulse | Scoop.it
TED’s chief program and strategy officer on how TED — and the business events industry — has evolved post-COVID.
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Smart Social Media Strategies for Conferences

Smart Social Media Strategies for Conferences | MarketID Market Pulse | Scoop.it
Learn how Project Management Institute achieved a higher engagement rate at their Global Summit 2023 by embracing these social media engagement strategies.
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Event Tech News Roundup - January 2024

Event Tech News Roundup - January 2024 | MarketID Market Pulse | Scoop.it
The event tech sector has been busy in January. If you want to stay up-to-date on the latest news, you've come to the right place.
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Top Incentive Trends in 2024 | Northstar Meetings Group

Top Incentive Trends in 2024 | Northstar Meetings Group | MarketID Market Pulse | Scoop.it
The Incentive Research Foundation’s annual industry update reveals that changing workforce needs, inflation and AI will affect programs this year.
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Events Industry Forecast 2023: Where We Are Now

Events Industry Forecast 2023: Where We Are Now | MarketID Market Pulse | Scoop.it
For this year’s Industry Forecast, we've culled the latest research on business events and the sectors that support them — travel, event technology, lodging, and the workplace — asking experts to provide insights about what to expect next. Here are some of those insights.
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Meeting Spend Is Up and Short Meetings Are Down

Meeting Spend Is Up and Short Meetings Are Down | MarketID Market Pulse | Scoop.it
According to Convene, spending on meetings and events has increased by 35%, while Knowland reports group revenue is at 103% of 2019 levels.
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Meeting-Budget Woes, by the Numbers

Meeting-Budget Woes, by the Numbers | MarketID Market Pulse | Scoop.it
Maritz released its Industry Trends Report at IMEX America with some eye-popping data on the rising cost of hotels, airfares, F&B, and other event-budget elements.
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