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Scooped by Brian Yanish - MarketingHits.com

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Replace the Hero’s Journey in Biz Storytelling? Yes!

From www.ssireview.org - July 19, 2013 12:58 PM

"I can think of several organizations that are bravely embracing and sharing the chaotic reality of life—organizations that are inviting conversation and engagement, as opposed to sharing stock messages and regurgitated storylines."

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