When people follow your business pages in Facebook or your account in Twitter, they are also likely to get to visit your company website, and even encourage their friends to visit.

 

That makes social media marketing a very important tool for lead generation. In addition, search engines now give more ranking points to websites that have an upright presence in social media. This is good because most of the traffic that you will get in your website will come from people starting off with search engine queries....

Via Jeff Domansky